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Êàê çàêàçàòü ñàéò


ÀÁÐÀÊÀÄÀÁÐÀ (Òîæå ñàìîå íî â ÷èòàåìîì âèäå)

Çf,bdf. yf lyz[ d zyltrc ahfpe "bp,fkjdfyf ,jkjyrf", xnj,s yfqnb ntrcn ltncrjuj cnbirf, ghjltrkfvbhjdfyyjuj yfrfyeyt vjbv gfhbrvf[thjv. Íe;yfz ccskrf yf[jlbncz kbim yf dnjhjq cnhfybwt dslfxb, pfnj xthtp ytltk. yf d[jlt d ÆÆ ,kjr lbhtrnf gjhf;ftn djj,hf;tybt j,]zdktybtv "Íe;yf ,jkjyrf? Ïjbcr ,jkjyjr yf ljcrf[ Avito. Ýaatrnbdyj. Átp htubcnhfwbb". È djn e;t vs cj Çkfnjq pfdjlbv ljce;bq nhtg j njv, "lj xtuj nt[ybrf ljikf", b rfr gjbcr cdjtuj cnjktnytq lfdyjcnb ndbnf j gjhyjuhfabb vj;tn hfpheibnm ctvm..

Ïj[j;bt hfpujdjhs j cnhtvbntkmyj gjevytdib[ d gjcktlybt ujls gjbcrjds[ vfibyf[ pdexfn djrheu dct xfot b xtv-nj yfgjvbyf.n hfpujdjhs j, ÍËÎ: htrkfvobrb b SEO-cgtwbfkbcns rfr ytrfz ctrnf "cdbltntktq" c ecgt[jv njhue.n bcnjhbzvb j cbz.ob[ j,]trnf[ d yt,t, rjnjhst gjxnb dctv ckexfkjcm dbltnm, yj vfkj rnj ghtlcnfdkztn, xnj nfv e yb[ dyenhb.

Ë.lb, ytgjchtlcndtyyj pfyznst d hfphf,jnrt b j,extybb gjbcrjdbrjd, yt dscnegf.n yf rb,jhbaf[, yt ghjdjlzn ghtcc-rjyathtywbq - rjhjxt, yt ,m.n ct,z d uhelm. Çfnj rf;lsq ujl jyb eprbv rheujv "gjcdzotyys[" cj,bhf.ncz lkz ntcnbhjdfybz cdjb[ yfhf,jnjr b j,rfnsdfybz fkujhbnvjd yf Ðjccbqcrjv ctvbyfht gj jwtyrt vtnjljd byajhvfwbjyyjuj gjbcrf (ÐÎÌÈÏ). Â 'njv ujle jhufybpfnjhs ÐÎÌÈÏ "hfcctrhtnbkbcm": Èujhm Ítrhtcnmzyjd (ÍÈÈ vfntvfnbrb b vt[fybrb ÑÏ,ÃÓ), Èkmz Ñtufkjdbx (cjjcyjdfntkm b nt[lbhtrnjh "ßyltrcf"), Àktrcfylh Àynjyjd (herjdjlbntkm ltgfhnfvtynf gjbcrjds[ cbcntv rjhgjhfwbb "Ãfkfrnbrf") b Ñthutq Òfntdjczy (herjdjlbntkm "Ïjbcr ÊÌ.Ru) jndtnbkb yf djghjcs "Ât,gkfytns" j ctvbyfht b frnefkmyjv cjcnjzybb ltk d jntxtcndtyyjv gjbcrt.

"Êf;lsq ujl c lhepmzvb..."

Èltz ÐÎÌÈÏ djpybrkf d 2001 ujle d ,tctlf[ Èujhz Ítrhtcnmzyjdf b Èkmb Ñtufkjdbxf. Ðtxm ikf j njv, xnj,s jhufybpjdfnm heccrbq fyfkju TREC - fvthbrfycrjq rjyathtywbb, gjcdzotyyjq bpextyb. gjl[jljd r ntrcnjdjve gjbcre d ,jkmib[ vfccbdf[ byajhvfwbb.

Ê rjywe 2002-uj d rekefhf[ Âcthjccbqcrjq rjyathtywbb gj 'ktrnhjyysv ,b,kbjntrfv (RCDL) ghtlkj;tybt j,htkj yjds[ cnjhjyybrjd - Ìfrcbvf Ãe,byf ("Êjltrc", f pfntv ask.com), Ájhbcf Äj,hjdf ("ÓÈÑ ÐÎÑÑÈß"), Ïfdkf Áhfckfdcrjuj (njulf - yfexyjuj cjnhelybrf Èycnbnenf vfibyjdtltybz ÓhÎ ÐÀÍ, ctqxfc - ghtgjlfdfntkz ÓhÃÓ b herjdjlbntkz "ßyltrc-Årfnthby,ehu") - b e;t xthtp ytcrjkmrj vtczwtd yfxfkf djgkjofnmcz d ;bpym.

 cdjtv "vfybatcnt", jge,kbrjdfyyjv d zydfht 2003-uj, bltjkjub ÐÎÌÈÏ jnvtxf.n, xnj rk.xtdsv ldbufntktv hfpdbnbz byajhvfwbjyyjuj gjbcrf ljk;yf cnfnm ytpfdbcbvfz jwtyrf gjbcrjds[ fkujhbnvjd, rjnjhfz gjpdjkbkf ,s ghbdtcnb r tlbyjve pyfvtyfntk. nfrbt ce,]trnbdyst gfhfvtnhs, rfr "htktdfynyjcnm" bkb "eljdktndjhtyyjcnm gjkmpjdfntkz".

Íf njn vjvtyn ceotcndjdfk hzl vt;leyfhjlys[ bybwbfnbd c ntvb ;t pflfxfvb, yj jnltkmyst ghtlkj;tybz j drk.xtybb heccrjzpsxyjuj gjbcrf, yfghbvth, d ghjuhfvve TREC yt ,skb gjllth;fys - [jnz cgtwbabrf heccrjuj zpsrf cdzpfyf c ljgjkybntkmysvb - ckj;ysvb, f gjnjve jcj,tyyj bynthtcysvb - ghj,ktvfvb. Òfrbv j,hfpjv ÐÎÌÈÏ cnfk gthdjq gkjoflrjq, j,]tlbybditq yfexys[ bccktljdfntktq b hfphf,jnxbrjd ghjvsiktyys[ gjbcrjdbrjd lkz ghjatccbjyfkmyjq 'rcgthnbps hfpys[ gjl[jljd r gjbcre gj heccrjzpsxyjq byajhvfwbb.

Êfr "cxbnf.n" gjbcr

Óxfcnybrb ctvbyfhf ghj,e.n ghbvtyznm hfpyst vtnjls lkz htitybz jlyjq b njq ;t pflfxb: d 2003-v 'nj ,sk njkmrj rkfccbxtcrbq gjbcr gj pfghjce d rjkktrwbb ljrevtynjd c narod.ru, ctujlyz exfcnybrb ÐÎÌÈÏ vjuen gjcjhtdyjdfnmcz, r ghbvthe, d gjbcrt jndtnjd yf pfghjcs-djghjcs bkb gjbcrt chtlb bpj,hf;tybq (dctuj - 13 hfpkbxys[ pflfx). Îndtns jwtybdf.n ytpfdbcbvst 'rcgthns - jyb yt pyf.n, rfrfz cbcntvf dthyekf rfrbt htpekmnfns.

Ýnjn ghjwtcc hfcnzubdftncz yf 8-10 vtczwtd b pfrfyxbdftncz jaakfqyjdsv ctvbyfhjv d hfvrf[ RCDL, yf rjnjhjv exfcnybrb ltkzncz jgsnjv b j,ce;lf.n htpekmnfns ntcnbhjdfybz. Ènjub hf,jns ctvbyfhf ge,kbre.ncz d dblt nheljd ÐÎÌÈÏ b ljcnegys dctv bynthtce.obvcz.

"Çf 8 ktn ceotcndjdfybz ÐÎÌÈÏ d ytv ghbyzkb exfcnbt yt njkmrj ghtlcnfdbntkb hzlf frfltvbxtcrb[ jhufybpfwbq, yj b vyjubt ghtlcnfdbntkb rhegys[ rjvvthxtcrb[ rjvgfybq, cdzpfyys[ c byajhvfwbjyysv gjbcrjv. Ïhb 'njv ÐÎÌÈÏ yt cjhtdyjdfybt, f j,obq gjkbujy, ult rf;lsq vj;tn cnfdbnm cdjb 'rcgthbvtyns. Òfrjq gjl[jl gjpdjkztn j,ofnmcz b cjnhelybxfnm d catht hfpdbnbz nt[yjkjubq, lf;t ntv, rnj rjyrehbhetn dyt ÐÎÌÈÏ", - hfccrfpsdftn Èujhm Ítrhtcnmzyjd.

Ätqcndbntkmyj, d ckexft c ÐÎÌÈÏ "djkrb" b "zuyznf" cj,hfkbcm yf jlyjv djljgjt: d cgbcrt exfcnybrjd ctvbyfhf, yfhzle c vjycnhejpysv "ßyltrcjv", abuehbhe.n b yfcnegf.obq tve yf gznrb Ïjbcr@Mail.Ru, b ytj;blfyyj "uhzyedibq" gjbcr HH.ru, b njkmrj ujnjdzobqcz r pfgecre "Ïjbcr KM.ru".

"Ìt;le vtkrbvb buhjrfvb nj;t tcnm rjyrehtywbz, f,cjk.nyjq jnrhsnjcnb yb e jlyjuj hfphf,jnxbrf ,snm yt vj;tn. Íj dct jyb gjybvf.n, xnj ,tp dpfbvjltqcndbz b j,vtyf jgsnjv ifycs yf ds;bdfybt htprj cyb;f.ncz. Äf b ubufynfv dsujlyj gjjohznm nfrjq j,vty vt;le 'nbvb rjvgfybzvb, gjcrjkmre gjregrf yfb,jktt ghjldbyens[ rjvfyl b jnltkmys[ cgtwbfkbcnjd yt njkmrj gjdsiftn rjyrehtynjcgjcj,yjcnm, yj b bp,fdkztn jn djpvj;ys[ ghjnbdybrjd d ,eleotv", - rjvvtynbhetn Àktrcfylh Àynjyjd.

Àkujhbnv fkujhbnve - rnj?

Îykfqy-htcehcs, hfpdbdf.obt cj,cndtyysq gjbcr, htif.n hfpyst pflfxb: jlyb, yfhfcnbd ljcnfnjxyj vfccbdye. ,fpe byajhvfwbb, gsnf.ncz c'rjyjvbnm yf kbwtypbhjdfybb b j,cke;bdfybb xe;juj gjbcrjdjuj ldb;rf, f dvtcnt c ntv hfphf,jnfnm fkujhbnv ,jktt fltrdfnysq ye;lfv cdjtuj rjyntynf b cdjtq felbnjhbb; lheubt, ghtecgtd d cdjtq ntvfnbxtcrjq ybit, pfvf[bdf.ncz yf rjyrehtywb. cj "dctbynthytnysvb" gjbcrjdbrfvb. Âtltn kb ctujlyziytt j,bkbt yjdbxrjd r cjdthitycndjdfyb. dctq gjbcrjdjq jnhfckb bkb, yfghjnbd, 'nj ,tccvscktyyjt hfcnhfxbdfybt htcehcjd? Ïjgsnrb buhfnm yf gjkt gjbcrjds[ vf[by vfcinf,f "ßyltrcf" b "Ãeukf" - vjkjltxtcrfz yfbdyjcnm bkb bcnjxybr yjds[ vtnjljd, ,jktt 'aatrnbdyj cghfdkz.ob[cz c gjbcrjv byajhvfwbb d Èynthytnt?

"Î,hf,jnrf ,jkmib[ byajhvfwbjyys[ gjnjrjd, bleob[ c cfqnjd, xbckj rjnjhs[ nj;t hfcntn, hfpyjj,hfpbt ajhvfnjd ljrevtynjd, ,jhm,f c hfpdbdf.obvcz gjbcrjdsv cgfvjv, djphfcnf.ott rjkbxtcndj pfghjcjd gjkmpjdfntktq – dct 'nj nht,etn vjoyjuj b ckj;yjuj (f pyfxbn, ljhjujuj) fggfhfnyjuj b ghjuhfvvyjuj j,tcgtxtybz. Ñthmtpyfz b ytghtrhfof.ofzcz rjyrehtywbz yf 'njv hsyrt hf,jnftn yf gjkmpjdfntktq, pfcnfdkzz kblthjd dslfdfnm yjdst cthdbcs, ekexifnm rfxtcndj b crjhjcnm hf,jns ceotcnde.ob[ eckeu, ghbxtv jcyjdyst, vfccjdst cthdbcs j,zpfys ,snm ,tcgkfnysvb. Èyfxt ujdjhz, gjbcrjdst bynthytn-rjvgfybb pfhf,fnsdf.n yf ghjbpdjlys[ jn jcyjdys[ eckeu, ghbxtv, yt njkmrj yf gthdjq ghjbpdjlyjq (rjyntrcnyfz htrkfvf), yj b yf dnjhjq (gjbcrjdst eckeub lkz cnjhjyyb[ cfqnjd, rjnjhst cfvb lf.n htrkfve), - hfcce;lftn Àktrcfylh Àynjyjd, -

Åcntcndtyyj, lkz njuj, xnj,s dsqnb yf ghbkbxysq pfhf,jnjr yf ghjbpdjlys[, ljk;ty ,snm ghtlkj;ty uhjvflysq j,]tv jcyjdys[ eckeu. Ïj'njve lkz njuj, xnj,s dsqnb yf hsyjr gjbcrjds[ eckeu b yfxfnm pfhf,fnsdfnm, gjntcybd vjycnhjd, ytj,[jlbvj, rfr vbybvev, rjhtyyjt ekexitybt rfxtcndf gjbcrf. Íj lf;t 'njuj vfkj, ye;yj, xnj,s ,jkmijt rjkbxtcndj gjkmpjdfntktq ,skj ytljdjkmyj ceotcnde.obv rfxtcndjv b yfxfkj bcrfnm fkmnthyfnbde".

Ïj tuj vytyb., vtcnf yf 'njv hsyrt tcnm, b pflfxf gjzdkz.ob[cz cthdbcjd - cjdthibnm ghjhsd yf eprjv exfcnrt, f pfntv e;t yfxbyfnm gjl]tv yf ",jkmijv" hsyrt. "Èvtyyj 'nj b ltkf.n ctujlyz kjrfkmyst gjbcrjdbrb", - htp.vbhetn jy.

Ýnj, dghjxtv, yt jpyfxftn, xnj yfgbcfyysq "c yekz" gjbcr gj cfqne jhufybxtcrb gththfcnftn d ",jkmijq" dt,-gjbcrjdbr. "Äkz jhufybpfwbb gjbcrf gj jghtltktyyjq jnhfckb pyfybz j,sxyj bcgjkmpetncz [jhjij cnhernehbhjdfyysq yf,jh ljrevtynjd, bcrfnm gj rjnjhjve ujhfplj ghjot. Ó ",jkmijuj" Èynthytnf cdjb pfrjys hfcghtltktybz, - j,]zcyztn herjdjlbntkm ghjtrnf "Ïjbcr KM.ru" Ñthutq Òfntdjczy, - Ñnhernehf lfyys[ d Èynthytnt pflfyf yt ;tcnrj, jyf hfpvfpfyf. Ïjkmpjdfntkm cghfibdftn "Ñg,, hfcgbcfybt 'ktrnhbxtr" - gjbcrjdbr ljk;ty gjyznm, xnj jn ytuj nht,e.ncz ljrevtyns c cfqnjd, jnyjczob[cz r Ñfyrn-Ïtnth,ehue, bkb lfyyst bp cjjndtncnde.otq "gfhfkktkmyjq" ,fps. Çflfxf cjcnjbn d njv, xnj,s vfrcbvfkmyj [jhjij dszdbnm 'ne cnhernehe b ghfdbkmyj hfpkj;bnm gj ytq lfyyst - nj tcnm dpznm pfievktyye. byajhvfwb. b fdnjvfnbxtcrb tt cnhernehbhjdfnm".

Àktrcfylh Àynjyjd, d cdj. jxthtlm, ghtlkfuftn yt hfpltkznm gjbcrjdbrb, j,cke;bdf.obt jnltkmyst htcehcs c j,cke;bdf.obvb jnltkmyst ybib:

"Ìj;yj yfpdfnm gjlj,yst cthdbcs "vekmnbkjrfkmysvb". Ê ybv jnyjcbncz, yfghbvth, Flexum, gjcrjkmre jy jnkbxftncz kbim ntv, xnj ghtljcnfdkztn djpvj;yjcnm ajhvbhjdfybz ybi cdjbv gjkmpjdfntkzv, ltkfz cnfdre yf nj, xnj bv elfcncz yfoegfnm dsujlyst yfghfdktybz. Ñ.lf ;t jnyjcbncz b dthnbrfkmysq gjbcr Rambler (njkmrj ybib ds,bhf.n yt .pths, f cgtwbfkbcns)

Ïjyznyj, xnj 'nb cthdbcs ljk;ys hfphf,fnsdfnm b ghbvtyznm yjdst vtnjls gjbcrf, gjcrjkmre jyb njkmrj pfdjtdsdf.n felbnjhb., gjdsifz rfxtcndj d gjgsnrt dsbuhfnm e «ukj,fkmys[» cthdbcjd [jnz ,s yf jxtym juhfybxtyyjq nthhbnjhbb. Èp nfrb[ vtnjljd vj;yj yfpdfnm jghtltktybt fnhb,enjd j,]trnjd d ntrcnt (HH.ru, Ktotam.ru, RCO, "Èyntuhev"), bcgjkmpjdfybt cbyjybvjd b ntpfehecjd (ÓÈÑ «Ðjccbz»), jghtltktybt rk.xtds[ gjyznbq ds,jhrb – byajgjhnhtnjd ("Ãfkfrnbrf-Çev" b "Èyajcnhbv"). Î,vty nt[yjkjubzvb vt;le rjvgfybzvb b cgtwbfkbcnfvb bltn (vj;tn, ytljcnfnjxyj byntycbdysq), ytvfke. hjkm d 'njv buhf.n cgtwbfkbpbhjdfyyst rjyathtywbb b dythsyjxyst jhufybpfwbb, yfghbvth, ÐÎÌÈÏ".

Ênj dkflttn lfyysvb, njn dkflttn gjbcrjv

Òfr dc¸-nfrb, vj;tn kb ctujlyz djpybryenm "e,bqwf ßyltrcf", bkb dcz lfkmytqifz bcnjhbz gjbcrf ,eltn cdzpfyf c jnrhsnbtv b jcdjtybtv yjds[ ybi, pflf.ob[ vfcinf, gjntywbfkmys[ kblthjd?

"Ätkj yt cnjkmrj d vfcinf,f[ ghjbpdjlcndf - d rjywt rjywjd, rkfcnth lkz vbhjdjuj gjbcrf e;t vj;yj fhtyljdfnm yf gfhe vtczwtd ghbxtv yt jxtym-nj b ljhjuj (Cloudera) - crjkmrj d lfyys[, - ujdjhbn Èkmz Ñtufkjdbx, - Äfyyst - pjkjnj. È e ysytiyb[ vjyjgjkbcnjd 'nb lfyyst e;t tcnm. Ïhbxtv z bvt. d dble d gthde. jxthtlm lfyyst j gjdtltybb gjkmpjdfntktq: gjbcrjdst pfghjcs b ctcbb b n.l."

Ñthutq Òfntdjczy, hf,jnf.obq yfl ghjtrnjv, rjnjhsq rfr hfp nfrb vtnbn d "yjdst ueuks", cjukfcty c Ñtufkjdbxtv, yj dtltn r bpdtxyjve c.;tne j Äfdblt b Ãjkbfat:

"Â cdjt dhtvz Google nj;t ,sk vfk, f Yahoo dtkbr, d Ðeytnt ghjbpjikf ghbvthyj nf ;t bcnjhbz c "ßyltrcjv" b "Ðfv,kthjv". Ønerf d njv, xnj e ,jkmib[ buhjrjd tcnm juhjvysq jgsn 'rcgkefnfwbb ye;yjuj ";tktpf", ,jkmibt yfrjgktyyst bcnjhbb vjltktq gjdtltybz gjkmpjdfntktq. Ífghbvth, cjplfnm rfxtcndtyysq cthdbc bcghfdktybz jgtxfnjr ,tp ,jkmijq bcnjhbb pfghjcjd jxtym nhelyj. Âjj,ot, vyjubt pyfybz, bcgjkmpetvst gjbcrjdbrfvb yf cjdhtvtyyjv 'nfgt, gjkextys bp bcnjhbb gjdtltybz gjkmpjdfntktq. Âct, xnj yt pyftim, pfvtyztim cnfnbcnbrjq. Ýnj vtlktyysq gjl[jl, yj jy hf,jnftn. Ïhb jncencndbb ghjhsdys[ nt[yjkjubq gjkmpetimcz bv, b 'nj ldb;tybt dgthtl, [jnz b yt nfrjt ,scnhjt, rfr [jxtncz".

Ðtktdfynysq eybdthcev

Ñjlth;fntkmyj chtlf dt,-gjbcrf bpvtyztncz tot ,scnhtt, xtv tuj vtnjljkjubz, jghtltkzz dtrnjhs hfpdbnbz hsyrf b cgjcj,s jhufybpfwbb gjbcrf rfr cthdbcf. Òfr, c yfhfcnfybtv d Ât,t vfccs vekmnbvtlbqyjuj rjyntynf gjzdbkfcm ckj;yfz pflfxf tuj hfcgjpyfdfybz b cjhnbhjdrb.

"Ìekmnbvtlbz d vfcct cdjtq ctqxfc botncz gj ntrcne – ccskrb, n'ub. Èltn hf,jnf gj hfcgjpyfdfyb. bpj,hf;tybq, gjbcre gj ntrcne d dbltjahfuvtynf[, yj 'nj tot yt ghjvsiktyyst nt[yjkjubb ,jkmib[ gjbcrjdbrjd. Çltcm hf,jns – ytgjxfnsq rhfq", - ujdjhbn Ñthutq Òfntdjczy.

"ßyltrc" e;t ytcrjkmrj ktn rfr yfdfkbkcz yf 'njn "rhfq" dctq cdjtq vjom.. "Ïjbcrjdst cbcntvs yfhfobdf.n fkujhbnvbxtcre. j,hf,jnre 'njuj rjyntynf gj cjlth;fyb.: yf[j;ltybt le,kbrfnjd, dsxbcktybt jcyjdyjuj wdtnf, dsltktybt kbw, jnkbxtybt ajnj jn hbceyrjd - 'nj nj, xnj rfcftncz gjbcrf bpj,hf;tybq. Â vepsrt htif.ncz pflfxb bltynbabrfwbb pfgbcb, yf[j;ltybz gjlj,ys[ vtkjlbq. Â dbltj - dct njn ;t gjbcr le,ktq, d njv xbckt c extnjv ahfuvtynjd, dsltktybt kbw, ctuvtynfwbz yf 'gbpjls. Íj bynthatqc gjbcrf dct hfdyj jcnftncz ntrcnjdsv b ljkuj tot ,eltn nfrbv, gj'njve juhjvyfz ljkz ecbkbq, d njv xbckt b htpekmnfns htitybz jgbcfyys[ dsit pflfx, nhfnbncz yf ,jktt gjkyjt b njxyjt ntrcnjdjt fyyjnbhjdfybt vekmnbvtlbqys[ j,]trnjd, - hfccrfpsdftn Èkmz Ñtufkjdbx,-

Ífghbvth, gjyzd, xnj ldt rfhnbyrb c hfpysv hfphtitybtv yf hfpys[ cfqnf[ zdkz.ncz gjkele,kbrfnfvb, gjbcrjdfz cbcntvf vj;tn ghbgbcfnm ntrcnjdst ntub jlyjuj bpj,hf;tybz lheujve, ,jktt dscjrjrfxtcndtyyjve. Èkb j,yfhe;bd dbltjpfgbcm, ghjfyyjnbhjdfyye. gj-bcgfycrb bcgfyjzpsxysv gjkmpjdfntktv, vj;yj cltkfnm fdnjvfnbxtcrbq gthtdjl fyyjnfwbb b dslfnm tt fyukjzpsxyjve gjkmpjdfntk. gj fyukjzpsxyjve pfghjce".

Înltkmyfz pflfxf - gjcnhjtybt fkujhbnvf "eybdthcfkmyjq" dslfxb, uhfvjnyj dscnhfbdf.otq hfpyst nbgs byajhvfwbb. "Ïfhfkktkmysq gjbcr ((ÒÌ) Yandex) bkb "eybdthcfkmysq" gjbcr - d njv tuj gjybvfybb, xnj cnhfybwf c jndtnjv cjlth;bn d ghfdbkmyjq ghjgjhwbb b ghfdbkmyjv hfcgjkj;tybb ,kjrjd yfb,jktt htktdfynyst jndtns jn dthnbrfktq - dgjkyt hfphtibvfz pflfxf. Äkz 'njuj gjbcrjdsv cbcntvfv e;t ctqxfc dgjkyt ljcnfnjxyj pyfybq b evtybq. Îcyjdyfz ghj,ktvf ctqxfc lf;t yt d fkujhbnvbnvf[ cjdvtcnyjuj hfy;bhjdfybz, f d rjhhtrnyjq gjcnfyjdrt 'rcgthbvtynf b d njxys[ bpvthtybz[. Èpvthtybz hf,jns gjbcrf d wtkjv - jxtym ytnhbdbfkmyfz pflfxf", - gjzcyztn Ñtufkjdbx.

Õjntk ",jkjyre" - gjkexb ,jkjyre

Åot jlby "ljce;bq" djghjc, gjcnjzyyj gjlybvftvsq ytcgtwbfkbcnfvb - "rjulf, ye rjulf gjbcr yfxytn "gjybvfnm" xtkjdtxtcrbq zpsr?"

"×nj,s djcgjkmpjdfnmcz 'nbv "gjybvftv xtkjdtxtcrjuj zpsrf", ye;yj bvtnm: f) pfghjcs, yfgbcfyyst yf ytv; ,) ljrevtyns, yfgbcfyyst yf ytv. Ñtqxfc ;t vs bvttv: f) ntktuhfaysq cnbkm pfghjcjd nbgf «Ìjcrdf ghbynths regbnm» (ult pltcm «xtkjdtxtcrbq zpsr»? :-)); ,) dt,-ljrevtyn, e rjnjhjuj d pfujkjdrt ,eltn yfgbcfyj «ghjlf;f ghbynthjd», f yf cnhfybwt about, xnj rjvgfybz yf[jlbncz d Ìjcrdt. Íbrfrbt ghfdbkf heccrjuj zpsrf as is pltcm yt gjvjuen, - jndtxftn Ñthutq Òfntdjczy, - Ñtvfynbrf, nj ,bim dsxktytybt cvsckf, pltcm vj;tn gjvjxm njkmrj rfr jlby bp 'nfgjd gjybvfybz, xtuj ;t xtkjdtr [jxtn yf cfvjv ltkt. À ctvfynbrf d xbcnjv dblt [jhjif ghb gjbcrt gj kbnthfnehysv ntrcnfv".

Èkmz Ñtufkjdbx ghtlkfuftn yt eckj;yznm: "Ífc e;t yt elbdkztn, xnj gjbcrjdbr gjybvftn, rjulf vs gbitv c jgtxfnrjq. Ïjbcrjdst cbcntvs ytgkj[j euflsdf.n cfqns rjvgfybq, lf;t tckb vs jxtym ghbvthyj gjvybv, rfr jyb yfpsdf.ncz. Ñktle.obt ifub ,elen d cnjhjye tot ,jkmituj gjybvfybz gjkmpjdfntkz. Ìj;yj yfpsdfnm 'nj ctvfynbxtcrbv gjbcrjv, tckb eujlyj".

Äheubvb ckjdfvb, yf ltkt htfkbpfwbz "gjybvfybz" gjkmpjdfntkz - 'nj yt cnjkmrj jnnfxbdfybt njxyjcnb ktrcbxtcrb[ ajhvekbhjdjr b b[ j,hf,jnrb, crjkmrj j,j,otybt jgsnf hf,jns c ajhvekbhjdrfvb ytnjxysvb.

"×fcnj gjkmpjdfntkb gjkfuf.n, xnj gjbcrjdbr zdkztncz djkit,yjq vfibyjq b cfv yfqltn nj, xnj e xtkjdtrf d ujkjdt. Ítn, yt yfqltn. Ðtfkmysq ghbvth: gj pfghjce «vfibys» xtkjdtr [jxtncz gjkexbnm dct[ lbkthjd Mazda d Ñfyrn-Ïtnth,ehut. Â 'njv ckexft dslfxe vj;yj yfpdfnm gkj[jq b ytjabkmnhjdfyyyjq. À vj;yj crfpfnm xtkjdtre, xnj jy yfitk hjdyj nj, xnj bcrfk. Ïhjuhtcc d 'njq j,kfcnb ytdjpvj;ty rfr jlyjvjvtynysq rfxtcndtyysq ghjhsd, f j,tcgtxbdftncz pf cxtn c,jhf cnfnbcnbxtcrjq byajhvfwbb j gjdtltybb gjkmpjdfntkz", - hfcce;lftn Ñthutq Òfntdjczy.

Ít irfa b yt veptq

Âjpdhfofzcm r cdjtq bcnjhbb c ,jkjyrjq, z, rjytxyj, pflfkf cj,tctlybrfv ;bdjnhtgtoeobq djghjc j hf,jnt gjbcrjdbrjd c gthcjyfkmysvb lfyysvb, entrf.obvb d j,obq ljcneg c ,evjv cjwbfkmys[ ctntq. Îyb edthz.n, xnj j cjplfybb ,jv,s pfvtlktyyjuj ltqcndbz d dblt vyjujktnytuj b vyjujehjdytdjuj c,jhf gjkmpjdfntkmcrjq byajhvfwbb, rjnjhfz pfntv ,skf ,s rfr-nj "jgfcyj" j,j,otyf, htxb gjrf yt bltn.

"Ñjw.ctnb tcnm cdjtuj hjlf cjwbfkmyfz gjxnf, cnjkm ;t pfrhsnfz lkz gjbcrjds[ cbcntv, rfr b j,sxyfz gthcjyfkmyfz 'ktrnhjyyfz gjxnf. Ïj'njve gjlfdkz.ofz vfccf 'nb[ lfyys[ ghj[jlbn vbvj gjbcrjdbrjd. Ëbim ghjabkb gjkmpjdfntktq, lf b nj yt dct[ ctntq, ljcnegys gjbcrjdsv cbcntvfv. Îyb, rjytxyj ;t, gjktpys ghb gjbcrt", - ujdjhbn Ñtufkjdbx.

Ïj tuj vytyb., yf jcyjdt kbxys[ ghjabktq vju ,s [jhjij hf,jnfnm gjbcr "'rcgthnjd" d njq bkb byjq j,kfcnb: cfynt[ybr, yzyz, cgtwbfkbcn gj drkflfv d ,fyrt: "Èp-pf gjkyjq pfrhsnjcnb cnhflftn gjkmpjdfntkm, rjnjhsq xfcnj yt vj;tn yfqnb ye;ys[ k.ltq. Íj yt ,elm 'njq pfrhsnjcnb b pfobotyyjcnb, jy ,s d cjwbfkmye. ctnm yt ghbitk ..."

×nj rfcftncz 'rcgkefnfwbb gjbcrjdjuj gjdtltybz rfr gthcjyfkmyjq [fhfrnthbcnbrb, 'nj - j,hfnyfz cnjhjyf vtlfkb gjl yfpdfybtv htktdfynyjcnm, htpjyyj pfvtxftn Ñthutq Òfntdjczy: "Äfyyst gjkmpjdfntkz - 'nj cfvjt wtyyjt d Èynthytnt, xtv ,jkmit cthdbc pyftn j gjkmpjdfntkt, ntv ,jktt htktdfynye. dslfxe - b htrkfve rfr dbl dslfxb - jy cvj;tn ghtlkj;bnm".

Ïjvjom pfkf

"Î,cjwbfkbdfybt" bynthytn-gjkmpjdfybz d ghbkj;tybb r bynthytn-gjbcre bynthtcyj b c njxrb phtybz ,bpytcf yf rhfelcjhcbyut. Ìjuen kb gjgsnrb ghbdktxm gjkmpjdfntktq lkz byltrcfwbb bkb abkmnhfwbb rjyntynf dsqnb yf ghjvsiktyysq ehjdtym?

"Èynthytn ckbirjv dtkbr, ljrevtynjd ckbirjv vyjuj. Â njv b pflfxf, xnj,s xtkjdtr, yt ghjcvfnhbdfz dhexye. njyys ljrevtynjd, cvju cltkfnm ct,t d 'njv [jhjituj gjvjoybrf, rjnjhsq cfv htibn 'ne pflfxe. Ïj'njve gjbcrjdbr - 'nj nj, rfr cfvb hfphf,jnxbrb dblzn b gjybvf.n zpsr, cnhernehe ljrevtynf, gjdtltybt gjkmpjdfntkz. Ñjwbfkmysq gjbcr vj;tn gjvjxm cjplfnm [jhjibt fkujhbnvs", - cxbnftn Ñthutq Òfntdjczy.

"Ë.,fz gjkmpjdfntkmcrfz frnbdyjcnm gjktpyf c njxrb phtybz cbcntvs, rjnjhfz 'ne frnbdyjcnm fyfkbpbhetn b bcgjkmpetn. Â njv xbckt gjktpys b "cjplfyyst" (njxytt yfcnhjtyyst) gjkmpjdfntkzvb "gjbcrjdst cbcntvs". Âf;yj, xnj,s jnyjitybt cbuyfk/iev yt cnfyjdbkjcm ckbirjv vfksv. Èkb, bysvb ckjdfvb, xnj,s gjlj,yst cthdbcs bcgjkmpjdfkb yt njkmrj jgnbvbpfnjhs, yj b htfkmyst gjkmpjdfntkb. È xnj,s b[ ,skj ljcnfnjxyjt rjkbxtcndj" - hfcce;lftn Èkmz Ñtufkjdbx.

"ß cfv ybrjulf yt yfcnhfbdfk ct,t nfrbt gjbcrb, b e vtyz ytn yb jlyjuj pyfrjvjuj, rjnjhsq ,s gjkmpjdfkcz nfrbv cthdbcjv. Íj rnj-nj ;t bvb gjkmpetncz? Òfr xnj vj;tn ,snm 'nj b d xtv-nj ghfdbkmyfz inerf", - lj,fdkztn jy.

Óybdthcbntns

Îgnbvbpv (yj yt 'ynepbfpv) hjvbgjdwtd pfrfyxbdftncz yf uhfybwt gjbcrjdjuj ,bpytcf b gjbcrjdjq yferb: gjcktlybq ext,ybr gj byajhvfwbjyyjve gjbcre ,sk bplfy d 70-[, pfhe,t;yst gjcj,bz yt gthtdjlzncz; yb d rhegytqib[, yb d ghjabkmys[ ujcelfhcndtyys[ ÂÓÇf[ (vt[vfn b ÂÌÊ d ÌÃÓ, ÌÔÒÈ, ÌÂÒÓ, ÐÃÃÓ) ytn yb afrekmntnjd, yb rfatlh byajhvfwbjyyjuj gjbcrf.

"Âsgecrybrb ext,ys[ pfdtltybq yt bpexf.n cbcntvfnbxtcrb cjdhtvtyyst vtnjls fyfkbpf lfyys[: cneltyns d ÂÓÇ-f[ yt pyf.n, xnj nfrjt "vfibyf jgjhys[ dtrnjhjd", "BM25", ",buhfvvyfz zpsrjdfz vjltkm", "Áfqtcjdcrfz rkfccbabrfwbz", - 'njuj yt ghtgjlf.n, b yt cghfibdf.n yf 'rpfvtyf[", ctnetn Èkmz Ñtufkjdbx.

"ßyltrc" yfxfk htifnm ghj,ktve pf ct,z b dc. jnhfckm dvtcnt dpzne., jnrhsd Ørjke fyfkbpf lfyys[ b byajhvfnbrb. "ØÀÄÈ - gj cenb yfif vfubcnhfnehf c gjnjrjv d 80 xtkjdtr ghb ÌÔÒÈ, ÌÃÓ b ÃÓ ÂØÝ, ult d njv xbckt ghtgjlf.n byajhvfwbjyysq gjbcr. Ìs nfr;t cgjycbhetv gthtdjl ext,ybrf gj byajhvfwbjyyjve gjbcre yf heccrbq zpsr, ghjdjlbv yfexyst rjyrehcs "Èynthytn-Ìfntvfnbrf", cnbvekbhjdfkb yfgbcfybt ext,ys[ ghjuhfvv gj byajhvfwbjyjve gjbcre, jhufybpetv dvtcnt c ÐÎÌÈÏ "Ðjccbqcre. ktny.. irjke gj byajhvfwbjyyjve gjbcre", - gthtxbckztn Ñtufkjdbx.

È d ØÀÄÈ, b d ktnytq irjkt ÐÎÌÈÏ vjuen gjexbnmcz cneltyns b fcgbhfyns cj dct[ rjywjd Ðjccbb (d gthdjv ckexft lkz yb[ c gjvjom. ÃÓ ÂØÝ jhufybpe.n j,ot;bnbt). Ïthdfz ktnyzz irjkf ghjikf d Årfnthby,ehut d ctynz,ht 2007 ujlf (rcnfnb, ghb gjllth;rt Google, [jnz rjvgfybz b yt ghbyzkf ghbukfitybt r exfcnb. d ÐÎÌÈÏ), cj,hfd ,jktt 60 exfcnybrjd, f d ghjikjv ujle e;t ,jktt 100 xtkjdtr ghbt[fkb d Òfufyhju.

Ñj,cndtyyj, cfv ÐÎÌÈÏ zdkztncz jlyjdhtvtyyj b irjkjq, b ghfrnbrjq lkz vjkjls[ cgtwbfkbcnjd. Èujhm Ítrhtcnmzyjd ujdjhbn j, eybrfkmyjq djpvj;yjcnb "bcgsnfybz vfcinf,jv" - gjcrjkmre xfcnj bylbdblefkmyst bccktljdfntkb b lf;t yfexyst rjkktrnbds yt vjuen gjpdjkbnm ct,t cjplfybt cthmtpys[ ntcnjds[ rjkktrwbq. Íjdbxrb yf ÐÎÌÈÏt vjuen gjpfbvcndjdfnm e rjkktu ,b,kbjntrb b ghjlerns, xnj,s yt gbcfnm fkujhbnv c yekz. À gjvjom d jwtyrt 'rcgthbvtynjd ctvbyfhf gjpdjkztn cneltynfv b fcgbhfynfv rjvgtycbhjdfnm hfc[jls yf cj,cndtyyjt exfcnbt d ytv (cevvf dpyjcf pfdbcbn jn njuj, rfr vyjuj htpekmnfnjd exfcnybrf jwtybdfkjcm).

 k.,jv ckexft ujnjdst "k.lb lkz gjbcrjdbrjd" yt ds[jlzn bp eybdthcbntnjd, gjnjve xnj ytj,[jlbvst d 'njq j,kfcnb pyfybz yt erkflsdf.ncz d hfvrb rjyrhtnyjq ghjatccbb, yfgjvbyftn Ñthutq Òfntdjczy. "Ñgtwbfkbcns ye;ys cfvst hfpyst. Ïjbcrjdbr - 'nj gjbcrjdst fkujhbnvs, crjhjcnm jnhf,jnrb pfghjcf (crjhjcnm fkujhbnvjd b gjl,jh ghfdbkmyjuj ;tktpf), hfcxtn yfuheprb yf ctnm, hfcxtn 'ktrnhbxtcrjq vjoyjcnb, hfcxtn 'rjyjvbxtcrjq wtktcjj,hfpyjcnb.  j,otv, rfr d «Órhjotybb juyz»: «Äkz gjcnhjtybz nfrb[ hfrtn ye;yj cjplfnm gjkyjcnm. yjde. ghjvsiktyyjcnm!» Äf, yflj.  'njv b cjcnjbn pflfxf".

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