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ÀÁÐÀÊÀÄÀÁÐÀ (Òîæå ñàìîå íî â ÷èòàåìîì âèäå)
Ìfktymrfz ntjhtnbxtcrfz xfcnm. Àrcbjvs.
Íb jlyj vthjghbznbt b yb jlby ,bpytc yt djpvj;ys ,tp cj,k.ltybz jghtltktyyjuj gjhzlrf b ghfdbk.
Íbrnj yt cj,k.lftn ghfdbk, tckb yt xedcndetn jndtncndtyyjcnb.
Îndtncndtyyjcnm – hbcr ,snm yfrfpfyysv.
Ífrfpfybt – gjnthz xtuj-nj wtyyjuj bkb ljhjujuj – wtyyjcnb.
×tv ,jkmibvb wtyyjcnzvb j,kflf.n exfcnybrb, ntv dsit vj;tn ,snm ehjdtym gjhzlrf b ecgt[ vthjghbznbz bkb ,bpytcf.
×nj,s cjwbfkmyfz ctnm pfhf,fnsdfkf ltymub, jyf ljk;yf cnfnm ,bpytcjv.
×nj,s cjwbfkmyfz ctnm cnfkf ,bpytcjv, cjplfq eckjdbz lkz cjplfybz wtyyjcnb b ghfdbkf tt jn,jhf.
Ötyyjcnm d cjwbfkmys[ ctnz[:
- wtyyjcnm – dhtvz, gjnhfxtyyjt yf cnfhnjde. byajhvfwb., cjplfybt nj,j.: rjyntynf, ntrcnjd, ajnj, rheuf lheptq, uhegg j,otybz b n.l.;
- djpvj;yjcnb - cdj,jlf b hflbec j,otybz, cdj,jlf b hflbec gthtvtotybz, djpvj;yjcnm b cbkf dkbzybz.
Ñjplfybt wtyyjcnb, bpvthtybt wtyyjcnb, edtkbxtybt wtyyjcnb – cevvf «+».
Âjpvj;yjcnm, – ghjbpdjlyjt jn wtyyjcnb.
Ñjplfybt wtyyjcnb d cjwbfkmys[ ctnz[:
- gjlhj,yfz byajhvfwbz j ct,t «+»
- vyjuj lheptq «+»
- vyjuj ajnj, dbltj «+»
- vyjuj eybrfkmyjuj ntrcnf «+»
- vyjuj htgkbr «+»
- vyjuj dhtvtyb d ctnb «+»
Äj,fdkztv wtyyjcnm jwtyrjq gjkmpjdfntktq – htuekznjhs wtyyjcnb:
- elfxyfz cnfnmz – jwtybkb «+»
- elfxyfz ienrf dcke[ – jwtybkb «+»
- elfxyjt, cvtiyjt ajnj – jwtybkb «+»
- bynthtcyfz, gjktpyfz ccskrf – jwtybkb «+»
Ó,fdkztv wtyyjcnm – jwtyrjq gjkmpjdfntktq:
- lehfwrfz, gjikfz ienrf dcke[ – jwtybkb «-»
- ytghbcnjqyfz ajnjuhfabz – jwtybkb «-»
Ó gjkmpjdfntkz dscjrbq ehjdtym wtyyjcnb, cktljdfntkmyj, jy gjkexbn ,jkmit djpvj;yjcnb d ctnb, ,jkmit hflbecf j,otybz, ,jkmit cdj,jls ge,kbrfwbq, ,jkmijq ljcneg r hfpltkfv b ,jkmibq dtc ghjcnfdkztvjq jwtyrb.
Ñtnm gjjohztn: rfxtcndtyysq rjyntyn, [jhjitt yfcnhjtybt, rekmnehyjt j,otybt.
Ítghfdbkmyjt gjdtltybt: ehjdtym wtyyjcnb - dybp; djpvj;yjcnm b cdj,jlf
– dybp; d j,otcndtyys[ vtcnf[ vjkxfnm; d xe-;bt uheggs yt d[jlbnm;
lheubv jwtyrb yt dscnfdkznm.
Ñjwbfkmyfz ctnm cnfyjdbncz cfvjhtuekbhe.otqcz jhufybpfwbtq. Ïjzdkztncz
hsxfu eghfdktybz b dkbzybz, [jnz gjkmpjdfntkb cj[hfyz.n fyjybvyjcnm d
jaa-kfqyt.
Òtgthm vj;yj cnhjbnm ,bpytc
Ïhbhjlf cjwbfkmyjq ctnb – ctnm cjplfyf lkz gjkmpjdfntktq, b jyb tt
ukfdyfz wtyyjcnm. Çyfxbn, ,bpytc ctnb yt vj;tn d[jlbnm d ghjnbdjhtxbt c
gjkmpjdfntkzvb, ,bpytc ctnb njkmrj njulf djpvj;ty, rjulf jy yfghzve.
wtyty lkz gjkmpjdfntktq.
Åckb yfgjkybnm ctnm htrkfvjq – 'nj ghjnbd gjkmpjdfntktq, jyb yt [jnzn 'njuj, gjkmpjdfntkb crf;en ctnb «Ïhjofq!».
Ätkftv ,bpytc ÄËß gjkmpjdfntktq
Ätkftv cnfylfhnysq frrfeyn vfufpbyf d ctnb. Ïhbukfiftv vfufpbys d ctnm. ÍÎ!
Ñnhjbv gthde. d vbht njhujde. ufktht. lkz ÏÎÊÓÏÀÒÅËß!
Ñjwbfkmyfz ctnm yf cdjtq nthhbnjhbb ecnfyfdkbdftn cdjb ghfdbkf njhujdkb – «Ïhfdbkmyst ghfdbkf njhujdkb» - ÏÏÒ:
- vfufpby yt vj;tn htrkfvbhjdfnm njdfhs;
- njdfh yf,bhftn htqnbyu jwtyrjq gjregfntktq;
- htqnbyu njdfhf cjcnjbn bp lde[ xfcntq: «lj gjregrb», «gjckt gjregrb»;
- ghjlfdws vfufpbyf gjkexf.n htqnbyu jwtyrjq gjregfntktq;
- htqnbyu vfufpbyf – ghjbpdjlyfz jn cevvs htqnbyujd njdfhjd b ghjlfdwjd;
- dkfltkmwe vfufpbyf yt yflj nhfnbnmcz yf htrkfve, f yflj – yf
rfxtcndtyysq cthdbc, fccjhnbvtyn, [jhjibq ehjdtym wty b fhtylye. gkfne;
- htqnbyu njdfhf b vfufpbyf – kexifz b cfvfz ltqcndtyyfz htrkfvf!;
- rf;ljve vfufpbye b njdfhe ghbdzpsdftv recjr ajhevf
lkz j,ce;ltybz, c dbpefkmyjq hfpybwtq «lj gjregrb» b «gjckt gjregrb».
Êfr edthztn Òjv Ïbnthc – 55% dct[ gjregjr ltkf.n ;tyobys!
Òfr lfdfqnt cltkftv vfufpbys lkz yb[!
Ò.t. ghjuekrf gj vfufpbyfv 'nj ljk;yj ,snm ije, ghbrk.xtybt, necjdrf, buhf…
Çltcm gjregrb yflj ltkfnm yt xthtp nf,kbxysq fyfkbp cbkmys[ b ckf,s[
cdjqcnd njdfhf ('nj lkz yfc, ve;brjd), f xthtp j,otybt b xthtp
dgtxfnktybz.
Îgbcfybt ghjuekrb gj ufkthtt ghfdbkmyjq njhujdkb:
Ë.,jq gjkmpjdfntkm vj;tn ghbukfcbnm lheub[ d rjvgfyb. lkz ghjuekrb gj
vfufpbyfv. Ïhb 'njv, gjkmpjdfntkb cnfyjdzncz, rfr ,s cdzpfyysvb, n.t.
tckb rnj-nj bp gjkmpjdfntktq nryek yf vfufpby, nj dct d rjvgfybb
gjgflf.n bvtyyj d ytuj, tckb nryek yf njdfh, nj dct hfccvfnhbdf.n
bvtyyj tuj (nzyb-njkrfq). Ïhb 'njv, j,ce;lf.n d ht;bvt, rfr d ICQ.
Ódthty, xnj 'nj ,eltn b «ghbrjkmyj», b dtctkj. Ïk.c r 'njve,
gjkmpjdfntkb vjuen pflfdfnm djghjcs (f vj;tn, b njhujdfnmcz c
ghjlfdwjv). Ïk.c r 'njve, gjkmpjdfntkb vjuen dbltnm lheub[
gjkmpjdfntktq, yf[jlzob[cz d 'njv vfufpbyt b «ujdjhbnm» dcke[ (rjulf
dct d vfufpbyt cksifn), bkb itgjnjv (cksibn njkmrj cdjz rjvgfybz). ß
jpyfrjvbk ytcrjkmrj ltdeitr c vjbv ghtlkj;tybtv, b jyb jlj,hbkb. Â b[
kbwt jwtyrf yf 5 ,fkkjd. Ãekznm gj vfufpbyfv d rjvgfybb - 'nj b[
k.,bvjt pfyznbt b jcnfyfdkbdftn njkmrj jncencndbt dhtvtyb b nhelyjcnb
cj,hfnmcz d jaa-kfqyt!
Åot jlby df;ysq 'ktvtyn lkz njhujdkb
Ìj;yj lfnm djpvj;yjcnm k.,jve gjkmpjdfntk. pfhf,jnfnm ltytu. Äkz 'njuj
vfufpby drk.xftn jgwb. «ytpfdbcbvsq rjycekmnfyn». Ò.t. vfufpby
ghbukfiftn dct[ cnfnm rjycekmnfynfvb – pfhtubcnhbhjdfnmcz d vfufpbyt b
bvtnm djpvj;yjcnm rjycekmnbhjdfnm gjregfntktq gj b[ ghjcm,t. Åckb
cjdthiftncz gjregrf b gjregfntkm erfpsdftn rjycekmnfynf, nj rjycekmnfyn
gjkexftn ecnfyjdktyysq ghjwtyn. Ïhb 'njv, dtltncz htqnbyu rjycekmnfynf
(yj yt gj ghjlf;t d rjyrhtnyjv vfufpbyt, f gj j,otve rjkbxtcnde
ghjlf;), rjycekmnfyn vj;tn pfhtubcnhbhjdfnmcz d k.,jv rjkbxtcndt
vfufpbyjd. Ò.t. tckb z hfp,bhf.cm yfghbvth d vj,bkmys[ ntktajyf[, nj z
dj dct[ vfufpbyf[ ult jyb ghjlf.ncz b pfhtubcnhbhe.cm b vyt ytn hfpybws
bp rfrjuj bvtyyj ,eltn ghjlfy , z gjkexe cdjq ghjwtyn d ckexft ghjlf;b,
f gjregfntkm gjkexbn cfve. kexie. rjycekmnfwb. yf rfre. z cgjcj,ty.
Ïhjwtyn dsgkfns rjycekmnfynfv jlbyfrjd gj ghfdbkfv ÏÏÒ.
Ñjwbfkmyfz ctnm gjkexbn gjdsitybt j,otuj ehjdyz ghjlf;. Ìfufpbys
gjkexfn ,jkmijt rjkbxtcndj rjycekmnfynjd gj jnltkmysv njdfhfv bkb dblfv
njdfhjd – rjycekmnfynjd, rjnjhst dgjkyt djpvj;yj ,elen ujhfplj ,jktt
rdfkbabwbhjdfys d 'njq eprjq j,kfcnb, xtv ghjlfdws dtlm b[ jgsn b
pyfybz - pyfybz gjnht,bntkz.
Äkz njuj, xnj,s dct 'nj aeyrwbjybhjdfkj, ytj,[jlbvs cktle.obt htuekznjhs ctnb:
- cjdthitybt gjregjr «+»;
- jwtyrf njdfhf lj gjregrb «+», ghb cjdgfltybb c j,obv vytybtv;
- jwtyrf njdfhf gjckt gjregrb «+», ghb cjdgfltybb c j,-obv vytybtv;
- ghbukfitybt lheptq pf gjregrfvb «+»;
- jwtyrf rjycekmnfyne «+»;
- erfpfybt rjycekmnfynf ghb gjregrt «+»;
- hf,jnf rjycekmnfynf «+» b dsgkfnf ghjwtynjd.
Äkz bp,t;fybz crhsnjq htrkfvs xthtp gjkmpjdfntkmcrbt jwtyrb ytj,[jlbv cktle.obq vt[fybpv:
- ghb cjdgfltybb jwtyrb njdfhf bkb vfufpbyf c j,obv vytybtv, gjkmpjdfntkm gjkexftn yt,jkmijq (j,sxysq «+»);
-ghb htprjv jnkbxbb jn chtlytuj gjrfpfntkz vytybq gjkmpjdfntkm gjkexftn ,jkmijq «-».
Òfrfz c[tvf d ckexft gjgsnrb bcreccndtyyjuj gjdsitybz bkb gjyb;tybz
htqnbyuf njdfhf gjybpbn wtyyjcnysq ehjdtym 'njuj gjkmpjdfntkz, f d
ckexft cbcntvfnbxtcrb[ pkjegjnht,ktybq fdnjvfnbxtcrb b ,scnhj ghbdtltn
tuj d cjcnjzybt gjkyjq ytlttcgjcj,yjcnb. Âjccnfyjdktybt wtyyjcnyjuj
ehjdyz ghjwtcc ljcnfnjxyj nheljtvrbq b ljkubq, xnj ltkftn nfre. c[tve
pkjegjnht,ktybq ghjcnj ythtynf,tkmyjq b gjpdjkztn c ,jkmijq ljktq
dthjznyjcnb bvtnm ghfdbkmye. gjkmpjdfntkmcre. jwtyre njdfhjd.
(Ïjyznbz ,jkmijq/j,sxysq «+/-» - 'nj gjl,jh cjjndtncnde.ob[ dtcjds[
rj'aa., rjnjhsq htiftncz ghb ghjtrnbhjdfybb gjhnfkf b d gjcktlcndbb
enjxyztncz.)
Îgbcfybt nt[ybrb gjregjr
Åckb vfufpby vj;tn b [jxtn njhujdfnm d ht;bvt jy-kfqy, dct ghjcnj.
Ïjkmpjdfntkm jgkfnbk b pyfxbn, cbcntvf gjybvftn, xnj jy regbk 'njn
njdfh. Êjycekmnfyn, tckb jy ,sk, gjkexftn cdjq ghjwtyn (d dblt ltytu yf
'k.cxtn). Ïjregfntkm - gjdsitybt ehjdyz wtyyjcnb b djpvj;yjcnm jcnfdbnm
cdj. jwtyre njdfhe «gjckt gjregrb». Ïhjlfdtw - cdjq ,jyec, tckb 'nj
ghtlecvjnhtyj d tuj rjynjht. Ñtnm jnotkrbdftn cxtnxbr ghjlf; b cevve
('nj tt htrkfvf).
Åckb vfufpby yt vj;tn njhujdfnm jy-kfqy. Òj ltkftn cktle.ott:
gjregfntkm ghbyzk htitybt j gjregrt, pfgjkyztncz rfhnjxrf, ult
bltynbabrfnjhs: njdfhf, rjycekmnfynf, ghjlfdwf (tckb b[ d vfufpbyt
ytcrjkmrj), hfpvth crblrb (tckb lj 'njuj ljujdjhbkbcm), bltynbabrfnjh
gjregfntkz. (Âct gfhfvtnhs vjuen dytcnbcm fdnjvfnbxtcrb, rhjvt crblrb,
bvttncz d dble cyb;tybt nheljtvrjcnb) b cbcntvf dslftn eybrfkmysq
,erdtyyj-wbahjdjq rjl rfhnjxrb. Ïjregfntkm tuj pfgbcsdftn bkb
hfcgtxfnsdftn rfhnjxre, cbcntvf rfhnjxre pfgjvbyftn, f vfufpby
htpthdbhetn njdfh yf jghtltktyysq chjr. Äfktt gjregfntkm bltn d
jaa-kfqyjdsq vfufpby, ghtl]zdkztn rjl bkb hfcgtxfnre rfhnjxrb,
jaa-kfqy-ghjlfdtw jnrhsdftn rfhnjxre d ctnb b jnvtxftn gjregre yf
jujdjhtyys[ eckjdbz[.
 ckexft vf[byfwbq ghjlfdwjd cj crblrjq, cbcntvf gjpdjkbn
ghjfyfkbpbhjdfnm 'nj, bpexbd cgbcjr gjregfntktq b b[ wtyyjcnysq ehjdtym.
Êfr z db;e lfkmytqitt hfpdbnbt cbnefwbb.
 Ðjccbb ytcrjkmrj rhegys[ cjwbfkmys[ ctntq, djpvj;yj, rfrbt-nj bp yb[
gjcxbnf.n dsitjgbcfyye. nt[yjkjub. lkz ct,z gthcgtrnbdyjq b djpmvencz
pf tt htfkbpfwb.. Õjxe jnvtnbnm ytrjnjhst df;yst geyrns:
- rjytxyj, gthdjve – ckflrjt;
-cjplfnm eckjdbz, xnj,s rj'a. wtyyjcnb cnfk yfcnjkmrj dtcjvsv, xnj tuj
gjnthz ,skf ,s cnhfiytt gjnthb dct[ jaa-kfqyjds[ ljrevtynjd;
- cltkfnm cbcntve jnrhsnjq lkz gjlrk.xtybz vjlektq ,bpytcjd cnjhjyyb[ hfphf,jnxbrjd;
- cltkfnm lbpfqy lkz ;bpyb d ctnb;
- cltkfnm cjwbfkmye. ctnm ghbujlyjq lkz dtltybz j,sxyjuj ,bpytcf.
 vjtv fhctyfkt bvt.ncz tot vsckb yf lfyye. ntve, tckb rjuj-nj pfbynthtcjdfkj, j,hfofqntcm!
Çfxtv z djj,ot yfgbcfk 'ne cnfnm.?
Ïecnm 'nj ,eltn vjq gjlfhjr cjwbfkmysv ctnzv, b tot, z, yf cfvjv ltkt,
[jntk ,s ltkfnm gjregrb d nfrb[ vfufpbyf[! Íj jcyjdyfz pflfxf cnfnmb
cnfnm bkk.cnhfwbtq r cktle.otve f,pfwe.
Âybvfybt !!! Â ntxtybt ,kb;fqituj ujlf yfghfdktybt hfpdbnbz bynthytnf rfhlbyfkmyj bpvtybncz!
1.Èynthytn gthtcnfytn ,snm gjvjqrjq b [fjcjv. Ñbcntvs cfvjjhufybpfwbb ,elen ltkfnm tuj frrehfnysv b njyrbv bycnhevtynjv.
2.Ñ[tvf cj,hfnm njkge b yfuhepbnm dct[ htrkfvjq ct,z bp;bkf! Ïjhnfks ,elen pfhf,fnsdfnm yfghzve..
3.Ïjhnfks yfexfncz lfdfnm pfhf,fnsdfnm gjkmpjdfntkzv.
Âhtvz ,jkmib[ gthtvty – dhtvz ,jkmib[ djpvj;yjcntq!
Êfr b[ yt egecnbnm? Îgbie d cnfnmt xthtp ytltk.. c habrahabr.ru/blog/startup/27495.html
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