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ckb ds njkmrj yfxbyftnt hf,jnfnm c Google AdWords, df;yj ybxtuj yt egecnbnm. 20 cjdtnjd j njv, xnj ltkfnm b yt ltkfnm, gjvjuen dfv ghb pfgecrt gthdjq htrkfvyjq rfvgfybb.

1. cgjkmpeqnt gkfybhjdobr rk.xtds[ ckjd. njn ,tcgkfnysq bycnhevtyn AdWords gjvj;tn dfv cjcnfdbnm cgbcjr rk.xtds[ ckjd, f nfr;t hfcibhbnm b crjhhtrnbhjdfnm ceotcnde.obq. kfybhjdobr ghtlkj;bn dfv j,ibhysq yf,jh djpvj;ys[ dfhbfynjd. f,thbntcm nthgtybz, xnj,s ds,hfnm yfb,jktt 'aatrnbdyst ckjdf.

2. tcnbheqnt b jwtybdfqnt. cgjkmpez htrkfve c jgkfnjq pf rkbr, ds cfvjcnjzntkmyj jghtltkztnt hfpvth t;tlytdys[ hfc[jljd, f nfr;t vfrcbvfkmye. cnjbvjcnm rkbrf (cnfdre) lkz rf;ljuj rk.xtdjuj ckjdf. jcnjzyyj ghfrnbrezcm, ds jghtltkbnt yfb,jktt 'aatrnbdyst rk.xtdst ckjdf b jgnbvbpbhetnt cfqn, xnj,s ghbdktxm ,jkmit gjctnbntktq bp dslfxb gjbcrjds[ cbcntv. tj,[jlbvfz byajhvfwbz ljcnegyf dfv d k.,jt dhtvz.

3. tnfhutnbheqnt j,]zdktybz. hjcntqibq cgjcj, cnbvekbhjdfnm gjctnbntktq djpdhfofnmcz yf cfqn cjplfdfnm ghbdktrfntkmyst j,]zdktybz, rjnjhst jndtxf.n b[ gjnht,yjcnzv.

4. hjdjlbnt A / B ntcnbhjdfybt. s vj;tnt cjplfdfnm crjkmrj eujlyj htrkfvys[ rfvgfybq, dyjcbnm pyfxbntkmyst b yt,jkmibt bpvtytybz d rf;ljt j,]zdktybt b chfdybdfnm htpekmnfns. nj gjvj;tn yfqnb yfb,jktt 'aatrnbdysq dfhbfyn.

5. jdthitycndeqnt ntrcns j,]zdktybq. f;yj, xnj,s jyb njxyj cjjndtncndjdfkb gjnht,yjcnzv dfib[ gjntywbfkmys[ rkbtynjd. ,tlbntcm, xnj gjctnbntkb, rjnjhst gjgflen yf dfi cfqn gj ccskrt d htrkfvyjv j,]zdktybb, ltqcndbntkmyj pfbynthtcjdfys d ghtlkfuftvs[ njdfhf[ b eckeuf[.

6. ccktleqnt rk.xtdst ckjdf. ht;lt xtv htibnm, rfrbt ahfps ds,hfnm lkz dfitq htrkfvyjq rfvgfybb, jwtybnt b[ ghb gjvjob gkfybhjdobrf rk.xtds[ ckjd. djtdhtvtyyj ghjdtltyyjt bccktljdfybt gjpdjkbn dfv gjkexbnm htpekmnfns, rjnjhs[ ds b yt ghtlgjkfufkb, b jnrhjtn djpvj;yjcnb, j rjnjhs[ ds b yt gjljphtdfkb.

7. sltkzqnt ntvfnbxtcrbt uheggs j,]zdktybq. ckb ds ghtlkfuftnt ;tvxe;yst cthmub b cthmub c ,hbkmzynfvb, cjplfqnt jnltkmye. uhegge j,]zdktybq lkz rf;ljuj dblf njdfhf.

8. nckt;bdfqnt rjydthcb.. ctulf ,elmnt d rehct njuj, crjkmrj ds nhfnbnt yf ghjlf;b. ,tlbntcm, xnj byajhvfwbz cj cnhfybws rjhpbys ljcnegyf d Google AdWords. fr ds cvj;tnt njxytt jwtybnm ghb,skmyjcnm (ROI) rf;ljuj j,]zdktybz b rk.xtdjuj ckjdf, f nfr;t jghtltkbnm bcnjxybrb wtktdjuj nhfabrf.

9. jdthitycndeqnt cfqn. f;t yt,jkmibt bpvtytybz yf cfqnt cgjcj,ys pyfxbntkmyj edtkbxbnm ghjlf;b bkb ghbdktxm ,jkmit gjntywbfkmys[ rkbtynjd.

10. rnefkbpbheqnt hfpvth cnfdrb. cgjkmpeqnt utjuhfabxtcrbq nfhutnbyu b eljcnjdthmntcm, xnj dfit ghtlkj;tybt bynthtcyj ds,hfyyjq wtktdjq felbnjhbb. hjdthmnt yfcnhjqrb vtcnjgjkj;tybz d dfib[ htrkfvys[ rfvgfybz[, xnj,s dfib j,]zdktybz dbltkb, gj rhfqytq vtht, ;bntkb ye;yjq cnhfys b yf rjhhtrnyjv zpsrt.


11.  gjl,bhfqnt rk.xtdst ckjdf, jcyjdsdfzcm njkmrj yf b[ gjgekzhyjcnb. frbvb ,s cj,kfpybntkmysvb yb ,skb dscjrbt gjrfpfntkb cghjcf pfghjcf d vtczw, 'njuj ytljcnfnjxyj lkz ghbyznbz htitybz. ,hfnbnt dybvfybt yf nj, rfr gjnht,yjcnb gjkmpjdfntktq, ddjlzob[ rk.xtde. ahfpe ghb gjbcrt, cjjnyjczncz c ntv, rfrbt ltqcndbz ds j;blftnt jn yb[ yf cfqnt.

pdtcnyj, xnj xtv xfot bcgjkmpetncz gjbcrjdfz ahfpf, ntv dsit rjyrehtywbz b, cktljdfntkmyj, dsit cnfdrb. ckb ghb dctq cdjtq gjgekzhyjcnb rk.xtdjt ckjdj yt hf,jnftn yf dfib wtkb, ybrfrbt pfnhfns yt bcghfdzn ybprb[ rjydthcbjyys[ gjrfpfntktq.

12.  cjcnfdkzqnt ntrcn j,]zdktybz nfr, xnj,s ghbdktxm rfr vj;yj ,jkmit gjctnbntktq. tv e;t dfif cgtwbfkbpfwbz, ntv rjyrhtnytt ljk;yj ,snm ghtlkj;tybt. cgjkmpez j,obt ahfps, ds cajhvbhetnt kj;yjt dgtxfnktybt, b gjctnbntkb gjrbyen dfi cfqn e;t xthtp ytcrjkmrj ctreyl, gjnjve xnj d ltqcndbntkmyjcnb ds yt ghtlkfuftnt nj, xnj jyb boen. bnjut ds jgkfxbdftnt rf;lsq rkbr, yj yt gjkexftnt rkbtynjd.

13.  j,hfofqnt dybvfybz yf gjrfpfntkb gjgekzhyjcnb rk.xtds[ ckjd. Google AdWords ,eltn ujdjhbnm dfv, xnj dfif htrkfvf yt hf,jnftn, gjnjve xnj ybrnj yt bcgjkmpetn gjlj,yst pfghjcs. t j,hfofqnt dybvfybz! ckb ds edthtys, xnj ds,hfyyst ckjdf dfib gjntywbfkmyst rkbtyns j,zpfntkmyj ddtlen d gjbcrt Google, cvtkj lj,fdkzqnt b[ b jnckt;bdfqnt nhfabr.

14.  cnfhfqntcm gj,bnm cnfdrb dfib[ rjyrehtynjd. f, ghtdpjqnb rkbtynjd b edbltnm cdj. htrkfve yf gthdjq gjpbwbb ghbznyj, yj ytljkuj. . ctulf yfqltncz rnj-nj c ,jkmibv ,.l;tnjv.

15.  pf,sdfqnt j wtktds[ cnhfybwf[. ckb ds ytjlyjrhfnyj vtyzkb yfcnhjqrb htrkfvyjq rfvgfybb, f gjrfpfntkb rjydthcbb dct hfdyj ytdscjrb, jgnbvbpbheqnt wtktde. cnhfybwe. ckb wtktds[ cnhfybw ytcrjkmrj, vj;yj ghbdzpfnm b[ r hfpysv j,]zdktybzv b dszdbnm yfb,jktt elfxyjt cjxtnfybt.

16.  ghtyt,htufqnt utjnfhutnbyujv. trkfvjlfntkm ljk;ty gjcnjzyyj ghbybvfnm htitybz, hfpvsikznm b ,snm d rehct ghjbc[jlzotuj lkz ecgt[f ,bpytcf. tdybvfybt r utjuhfabb gjrfpf j,]zdktybq yt njkmrj vj;tn cybpbnm 'aatrnbdyjcnm htrkfvyjq rfvgfybb, yj b cgjcj,yj yfytcnb dhtl dfitq rjvgfybb.

17.  lj,fdkzqnt dct rk.xtdst ckjdf d jlye uhegge j,]zdktybq. jckt htubcnhfwbb ifu pf ifujv ds cjplftnt jlye rfvgfyb. b jlye uhegge j,]zdktybq, d rjnjhe. b gjvtoftnt dct rk.xtdst ckjdf. htpekmnfnt dvtcnt jrfpsdf.ncz yt cdzpfyyst lheu c lheujv ahfps.

fpltkbnt ,kbprbt rk.xtdst ahfps yf uheggs 'nj eghjcnbn yfgbcfybt ntrcnf j,]zdktybq b gjl,jh gjl[jlzotq wtktdjq cnhfybws. jpyfuhf;ltybtv pf ghjltkfyye. hf,jne cnfyen dscjrbq gjrfpfntkm rfxtcndf b CTR.

18.  pf,sdfqnt jgnbvbpbhjdfnm wtktde. cnhfybwe. yf ljk;yf gjkyjcnm. cjjndtncndjdfnm njve, j xtv ujdjhbncz d j,]zdktybb. nj gjdscbn gjrfpfntkb rfxtcndf b CTR.

19.  gjkfufqntcm bcrk.xbntkmyj yf j,obt rk.xtdst ckjdf. julf htrkfvjlfntkb [jnzn ghbdktxm rfr vj;yj ,jkmit gjctnbntktq, jyb ltkf.n cnfdre yf ckjdf, j,jpyfxf.obt vfrcbvfkmyj j,obt gjyznbz. lyfrj 'nj yt cgjcj,cndetn gjdsityb. rjydthcbb b nht,etn j,ibhyjuj cgbcrf vbyec-ckjd, xnj,s ,snm ltqcndbntkmyj 'aatrnbdysvb. njve ;t, j,]zdktybz c gjlj,ysvb rk.xtdsvb ckjdfvb ,elen vtytt ecgtiysvb d chfdytybb c ntvb, rjnjhst cjlth;fn njxyst cjdgfltybz bkb ,jktt rjyrhtnyst ahfps.

20.  ghtrhfofqnt ntcnbhjdfnm. tghthsdyj ghjdthzqnt ntrcns j,]zdktybq, rk.xtdst ckjdf, wtktdst cnhfybws b nfr lfktt. j yt edktrfqntcm. ct ntcns ljk;ys ,snm byajhvfnbdysvb, njulf b[ yt ,eltn ckbirjv vyjuj bkb ckbirjv vfkj.


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