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ÀÁÐÀÊÀÄÀÁÐÀ (Òîæå ñàìîå íî â ÷èòàåìîì âèäå)
À tckb cvjnhtnm c lheujq «cnjhjys vtlfkb» gjzdktybt d ÒÎÏ-10 rjyrhtnyjuj ghjldbuftvjuj cfqnf gj rjyrehtynyjve rjvvthxtcrjve pfghjce ,eltn dthjznyjcnyj b yt d hfvrf[ jn fgltqnf r fgltqne, f d htfkmyjv dhtvtyb lkz rjyrhtnyjuj gjkmpjdfntkz!
Ñbnefwbz, rjnjhfz ,skf lj gjbcrjdjuj vt[fybpvf «Ìfnhbrcytn» À dct ,skj rfr j,sxyj. Îgnbvbpfnjhs d ntxtybt rjhjnrjuj dhtvtyb (jn lde[ ytltkm lj vtczwf, d pfdbcbvjcnb jn cdjtq hfcnjhjgyjcnb) gjlcnhfbdfkbcm r j,yjdktyyjve fkujhbnve b ghjljk;fkb lth;fnm ÒÎÏ. È xnj cfvjt cvtiyjt – yf dct[ ctvbyfhf[, gjcdzotyys[ «yjdtqitve» fkujhbnve ,elm nj ccskjxyst fuhtufnjhs, bkb ghjcnj SEO-rjvgfybb, yf djghjcs bp pfkf «rfr gjdkbzk yf dfc yjdsq fkujhbnv?» jndtxfkb: «yt cbkmyj gjdkbzk, ytrjnjhst cfqns, rjnjhst vs ldbuftv ytlfdyj, egfkb, f ,jkmibycndj gjlyzkjcm dsit», crhsdfz rfr j,sxyj htfkmye. cbnefwb. cdjb[, xfcnj yt'aatrnbdys[, ,bpytc-ghjwtccjd. Âjpmvtv: 1) Ñfqn À j,sxysq rjhgjhfnbdysq dt,-cfqn (yfghbvth gj eckeufv), rjnjhsq ghjldbuftncz d ntxtybb lde[ vtczwtd (kb,j ghjldbuftncz yt'aatrnbdyj) gj uheggt ckjd, Í×, Ñ×, Â× (dscjrj-xfcnjnys[). 2) Ñfqn Á rjnjhsq ghjldbuftncz ,jktt 3-[ vtczwtd 'aatrnbdyj b ghjatccbjyfkmysvb jgnbvbpfnjhfvb. 3) Ñfqn cnfhjq rjvgfybb, ghjxyj xedcnde.obq ct,z yf hsyrt (okna.ru chtlb gkfcnbrjds[ jrjy, holodilnik.ru chtlb bynthytn vfufpbyjd ,snjdjq nt[ybrb, bdbd.ru yf hsyrt jgnbvbpfwbb cfqnjd). Ðfpybwe d nhfabrt j,jb[ cfqnjd vj;yj ghtlcnfdbnm nfr.
Íf rfhnbyrt gj jcb «X» gjrfpfy % yf[j;ltybz ckjd d ÒÎÏt (,thtv echtlytyysq ltym d vtczwt), gj jcb Y – rk.xtdst ckjdf c edtkbxbdf.obvcz rjkbxtcndjv gjrfpjd d vtczw (gj Äbhtrne). Â rfxtcndt gkjoflb vj;yj cxbnfnm 'aatrnbdyst gjrfps lfyyjuj cfqnf d ÒÎÏ-10. Âtkbxbyf 'aatrnbdys[ gjrfpjd evyj;ftncz yf rfrjq-kb,j rj'aabwbtyn (pfdbczobq jn cybggtnf, n.t. ntrcnf ccskrb yf cfqn d dslfxt), n.t. rjhhtkbhetn c ghbyjcbvsv nhfabrjv. Ïjyznyj, xnj dscjrjxfcnjnyst ckjdf (rjnjhs[ vtymit) ghbyjczn ,jkmit gjrfpjd b, cktljdfntkmyj, gtht[jljd. Âtcm uhfabr – vfrcbvfkmyfz dblbvjcnm gj ghjldbuftvsv pfghjcfv, rjnjhst vj;tn bvtnm cfqn. Â htfkmyjq ;bpyb gjkexftncz xnj-nj dhjlt nfrjuj (dpznj jnc.lf):
Ïhjdfks lkz rjyrhtnyjuj cfqnf d gjbcrjdjq dblbvjcnb vjuen ,snm bp-pf ,jkmijuj rjkbxtcndf afrnjhjd, chtlb yb[ cfvst xfcnj-hfcghjcnhfytyyst (d gjhzlrt e,sdfybz):
Ìt[fybpv Ìfnhbrcytn Êfr gbitn ßyltrc, «Åot jlyf df;yfz jcj,tyyjcnm Ìfnhbrcytnf – d njv, xnj ajhveke hfy;bhjdfybz vj;yj yfcnhfbdfnm jnltkmyj lkz ljcnfnjxyj eprb[ rkfccjd pfghjcjd. Ífghbvth, ekexibnm rfxtcndj gjbcrf njkmrj gj pfghjcfv ghj vepsre. Ïhb 'njv hfy;bhjdfybt gj jcnfkmysv rkfccfv pfghjcjd yt e[elibncz».
Îlyfrj cfvjt df;yjt (d gkfyt vjytnbpfwbb) ljcnb;tybt Ìfnhbrcytnf d njv, xnj vj;yj «pfrhexbdfnm» ufqrb nfv, ult cfqns d ÒÎÏ 20-50 ,kbprb gj htktdfynyjcnb lheu jn lheuf, dytlhznm hfpkbxyst gjdtltyxtcrbt gjbcrjdst vt[fybpvs, rfr d abuehyjv rfnfybb (9,9 b 9.7, 9.8 ,fkkjd), b «gj;jyukbhjdfnm» bvb, xnj,s j,sxyst gjkmpjdfntkb yt pfvtnbkb 'njuj. Ïjkmpjdfntk. cb.vbyenyj xnj-nj ye;yj, jy 'nj yf,bhftn ghzvj ctqxfc. Ët,tlm, hfr b oerf bkb jnyjitybz vt;le pflfxfvb gjbcrjds[ vfiby
Åckb ,s dslfxf ,skf yt htktdfynyf, nj gjkmpjdfntkm c gthdjuj dpukzlf ,jkmit ,s rkbrfk gj rjyntrcnyjq htrkfvt. Íj c lheujq cnjhjys, gjbcrjdfz cbcntvf ,s yfxfkf nthznm felbnjhb., n.r. gjkmpjdfntkb cnfkb ,s gjkmpjdfnmcz fkmnthyfnbdysvb gjbcrjdsvb cbcntvfvb. Çyfxbn, 'nb pflfxb hfpyjyfghfdktys.
Ó ßyltrcf vyjuj b lheub[ pflfx. Çltcm vs b[ hfp,bhfnm yt ,eltv. À djn pflfxf gthcjyfkbpfwbb, rfr b pflfxf hfpkbxyjq dslfxb gj hfpysv htubjyfv (dgkjnm lj ujhjljd Ïjlvjcrjdmz) rfr hfp ltqcndetn «yf here» dsgjkytyb. pflfxb vjytnbpfwbb! Ó vtyz njkmrj xnj gthtl ukfpfvb ,sk ghbvth, rjulf wtvtynyjve pfdjle d u. Ìsnbob ßyltrc ghbcdjbk htubjy «Ìsnbob» (cjdthityyj ghfdbkmyj), b d vjcrjdcrjq dslfxt cfqn ektntk c 3-uj yf 146 vtcnj gj vekmnbxfcnjnyjve ckjde «wtvtyn» d cnhjbntkmysq ctpjy! Ðektnrf. Ïjbcrjdfz.
Äfdfqnt gjcvjnhbv, rfr ;t yjdjddtltybt ßyltrcf gjdkbztn yf uhfabr 'aatrnbdys[ gjrfpjd dctuj hsyrf!
 pfdbcbvjcnb jn njuj, yfcrjkmrj ,scnhj ,elen dytlhznmcz bpvtytybz d fkujhbnv, hzl SEO-rjvgfybq b vtkrb[ jgnbvbpfnjhjd eqltn c hsyrf, yj ,jkmit dctuj jn 'njuj gjcnhflf.n ,bpytcs. Êjvgfybb, kbibdibcm ghbnjrf cnf,bkmyjuj nhfabrf, ghb nt[ ;t pfnhfnf[ cnfyen gjkexfnm 5-10% jn ght;ytuj rjkbxtcndf gtht[jljd gj cdjbv jcyjdysv (dscjrj-rjyrehtynysv) pfghjcfv. Âpznm ntvfnbre «yfnz;yst gjnjkrb». Ákb;fqibq pfghjc «yfnz;yst gjnjkrb wtys» gj cdjtq nhfabrjutythbhe.otq cgjcj,yjcnb d 20 hfp vtymit jcyjdyjq ahfps. Åckb cfqn dbcbn gj jcyjdyjq ahfpt d ÒÎÏ-10 ßyltrcf, nj ,bpytc «d ijrjkflt». Ít dbcbn (bkb yt lftn rjyntrcn) – vj;yj pfrhsdfnm rjvgfyb.. ß nfre. ntvfnbre yfpsdf. «vjyjntvfnbrf» (nfr ;t rfr «ljcnfdrf j,tljd d jabc», «erkflrf nhjnefhyjq gkbnrb» b vyjubt dbls ,bpytcf, rjnjhst pfdbczn, gj cenb, jn jlyjuj-lde[ dscjrjxfcnjnys[ rk.xtds[ ckjd. Ábpytcs d 'nb[ ntvfnbrf[ gjcnhflf.n d gthde. jxthtlm! Ðfpyfz dslfxf lkz hfpys[ gjkmpjdfntktq (lf;t cblzob[ d jlyjq rjvyfnt) – ,hfdj ßyltrc! Înkbxysq cgjcj, pfcnfdbnm nt rjvgfybb, ,bpytc rjnjhs[ pfdbcbn jn gfhs d/x pfghjcjd blnb d rjyntrcn! ßyltrc Äbhtrn b ÐÑß (Ðtrkfvyfz ctnm)
Òfrbv j,hfpjv, dkfltkmwe cfqnf regbnm Î×ÅÍÜ l¸itdj nhfabr yt elfcncz! ßyltrc yt ;tkftn (n.t. yt lftn htrkfvjlfntk. vt[fybpvjd vjybnjhbyuf cnjbvjcnb rkbrf yf ÐÑß), xnj,s htrkfvjlfntkb vjukb rjyrehbhjdfnm pf % gjrfpjd. À xnj,s dcz rjyrehtywbz dskbdfkfcm d eprjt ujhksirj cgtw.hfpvtotybz b ufhfynbhjdfyys[ gjrfpjd Äbhtrnf! Âsdjls: gjcrjkmre htrkfvyst lj[jls jn rjyntrcnyjq htrkfvs yfghzve. pfdbczn jn rjyrehtywbb d Äbhtrnt, nj crjhjcnm b 'aatrnbdyjcnm htitybz pflfxb «cltkfnm nfr, xnj,s hfpysv gjkmpjdfntkzv gj jlyjve ckjde dslfdfkbcm hfpyst htpekmnfns» zdkztncz ctujlyziybv ghbjhbntnjv rjvfyls hfphf,jnxbrjd ÏÑ ßyltrc. ×tv ,jkmit vjlektq (rjkleyobrb, yfghbvth) ,elen exfcndjdfnm d 'njv ghjwtcct (ghb cj[hfytybb ce,]trnbdyjuj eljdktndjhtybz gjkmpjdfntkz), ntv ,Îkmibq cgtrnh pfghjcjd jrf;tncz yf uhfyb «hektnrb». Çltcm z yb d rjtv ckexft yt bvt. ddble, xnj «hfyljvjv» vj;yj htibnm pflfxe gthcjyfkbpfwbb. Íj tckb lde[ j,tpmzy gjcflbnm pf gtxfnye. vfibyre, nj hfyj bkb gjplyj jyb yfgbien «Âjqye b vbh»!
Ñhtlb 2000 cjnhelybrjd ßyltrcf nfrb[ fctccjhjd 500! ÁÎkmifz xfcnm bp rjnjhs[, yf vjq dpukzl, rbyenf yf yfcnhjqre «Ìfnhbrcytnf» b d ,kb;fqitt dhtvz, gjckt njuj rfr hfp,thencz c utjnfhutnbyujv, ,eltn ,hjityf yf «gjlrhexbdfybt uftr» gthcjyfkbpfwbb. Ífghbvth, tcntcndtyyjq dslfxb gj ntv pfghjcfv, gj rjnjhsv d Äbhtrnt dscjrfz rjyrehtywbz. Ýnj ,eltn ghjbc[jlbnm yt chfpe, f gjcntgtyyj. Òt[yjkjubb ghjldb;tybz yt cbkmyj gjvtyztncz, jlyfrj vfhrtnbyu SEO-rjvgfybq ghbltncz vtyznm jxtym cthmtpyj (hf,jnf gj nhfabre, gj Í× b nfr lfktt). Âs;bdtn kb SEO? Òt, rnj cvj;tn gthtcnhjbnm cdjq vfhrtnbyu, ds;bden. À djn ybprjhtynf,tkmysq dscjrjhbcrjdsq ,bpytc, rjnjhsq pfdbctk jn gjpbwbq cdjtuj cfqnf gj Â×-ckjdfv, ytn.  cktle.otq cnfnmt ,eltn jgbcfyj, rfr SEO-rjvgfybb d vtyz.otvcz
hsyrt elth;fnm cdjb[ rkbtynjd, f rkbtynfv, cjjndtncndtyyj, ds,hfnm
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Ïenb
d[jlf d j,kfcnb c ybprjq rjyrehtywbtq gthtrhsns! Åckb htrkfvjlfntkm
gjghj,etn gjkexbnm «ltitdst» rkbrb c ÐÑß (htrkfvyfz ctnm ßyltrcf), pf
cxtn, yfghbvth, njuj, xnj gjkmpjdfntk. gjrf;tncz j,]zdktybt gj ntv
pfghjcfv, rjnjhst jy ytlfdyj bcrfk, nj 'nj ghjbpjqltn njkmrj d njv
ckexft, tckb jy yfpyfxbn wtye pf rkbr yb;t wtys d Ïjbcrt (kb,j dfi CTR
yb;t 0.5%). 
