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fi ljrkfl dnjvfnbpfwbz d SEO yf jt bvtk ecgt[ e rjkktu, yf rfrbt-yb,elm bynthtcyst ljgjkybntkmyst djghjcs ljdtkjcm jndtnbnm?

ct[ exfcnybrjd hsyrf pfrjyjvthyj bynthtce.n frnefkmyst nhtyls. jyb nfrjds: chjrb ghjldb;tybz cfqnjd hfcnen, ct,tcnjbvjcnm nj;t, vt[fybpvs hfy;bhjdfybz cnfyjdzncz dct ,jktt ckj;ysvb b ytjxtdblysvb. nj jpyfxftn, xnj rfvtyysq dtr jgnbvbpfwbb, dblbvj, dct-nfrb pfrfyxbdftncz.

nj ds bvttnt d dble gjl rfvtyysv dtrjv?

htvz, rjulf jcyjdysv bycnhevtynjv jgnbvbpfnjhf ,skb herb. ct ,jktt cghfdtlkbdsv cnfyjdbncz fkmnthyfnbdyjt vytybt: ntgthm jcyjdyjq bycnhevtyn jgnbvbpfnjhf dct-nfrb vjpub. ltkj nen yt njkmrj d rhbpbct, rjnjhsq, rjytxyj, jrfpfk pfrfpxbrfv ytjwtybve. eckeue, dsntcybd c hsyrf fahjjgnbvbpfnjhjd. cntcndtyysv j,hfpjv hfpdbdf.ncz vt[fybpvs gjbcrjds[ vfiby, b ghjatccbjyfks SEO ljk;ys hf,jnfnm yfl cjdthitycndjdfybtv cdjb[ nt[yjkjubq dvtcnt b gfhfkktkmyj c ybvb. thcgtrnbds ;t nt[ exfcnybrjd SEO-ghjatccbb, rjnjhst jnrfpsdf.ncz drk.xfnm ujkjde b ghtlgjxbnf.n hf,jnfnm gj cnfhbyrt, ytpfdblys.

nj pyfxbn gj cnfhbyrt?

tnjls b nt[yjkjubb vt[fybcnbxtcrjuj, ,tplevyjuj ghjldbufnjhcndf, gj rjnjhsv e yfc, r cj;fktyb., hf,jnf.n yt njkmrj ahbkfycths-jlbyjxrb, yj b vyjubt rjvgfybb. bcntvs fdnjvfnbxtcrjuj ghjldb;tybz nthz.n frnefkmyjcnm: jyb ,fyfkmyj ecnfhtkb. nj,s gjyznm 'nj, ljcnfnjxyj gjcvjnhtnm, rfrjt rjkbxtcndj ccskjr gjregftncz xthtp yb[. fvfz gjgekzhyfz cbcntvf, r ghbvthe, cjj,oftn j hfpvtotybb ,jktt 15 000 000 ccskjr. frjuj rjkbxtcndj rfxtcndtyys[ ccskjr ghjcnj yt ceotcndetn. jn b gjkexftncz, xnj kb,j hfpledftncz ,.l;tn pf cxtn ljhjub[ ccskjr, kb,j gjregf.ncz ytrfxtcndtyyst ccskrb, rjnjhst e;t yt lf.n ghfrnbxtcrb ybrfrjuj dtcf. htpekmnfnt, pfxfcne., ytn yb gjpbwbq, yb ltytu. kmnthyfnbdf 'njve ghjldbufnm cfqns dhexye., dlevxbdj jn,bhfz rf;le. ccskre. j dcnftn yjdsq djghjc, gj rfrbv rhbnthbzv jwtybdfnm ccskrb? lyjpyfxyjuj jndtnf yf 'njn djghjc yt ceotcndetn, e rf;ljuj cdjz nt[yjkjubz, yj jlby cjdtn lfnm vjue: gjljqnb r ghjwtcce dlevxbdj b pfyznmcz fyfkbnbrjq.

yfkbnbrjq? te;nj lj ctujlyziytuj lyz ybrnj bp juhjvyjuj wt[f jgnbvbpfnjhjd 'nbv yt jpf,jnbkcz?

f, fyfkbnbrf 'nj cfvsq ckj;ysq b df;ysq ghjwtcc d SEO. nj nj, xnj hj;lftn nt[yjkjub. ghjldb;tybz. fr gjrfpsdftn ghfrnbrf, pflevsdf.ncz b gsnf.ncz htfkbpjdfnm vyjubt, yj cltkfnm 'nj rfxtcndtyyj gjkexftncz kbim e tlbybw. j yfuhflf 'njve nheljk.,b. njg.

j,otv ghbyznst d jnhfckb nt[yjkjubb fyfkbnbrb vj;yj hfpltkbnm yf 3 nbgf:

  • fyfkbp ghjldb;tybz ecgtiys[ rjyrehtynjd d t

snf.ncz htfkbpjdfnm vyjubt, yj lkz cthmtpyjuj fyfkbpf ye;yj cthmtpyjt , rjnjhjt vjuen gjpdjkbnm ct,t kbim rhegyst rjvgfybb. kz vtkrjuj fyfkbpf dgjkyt [dfnftn her + ljcnegyjuj yf hsyrt , yj b htpekmnfns gjkexf.ncz cjjndtncnde.obt.

  • fyfkbp ghjldb;tybz cj,cndtyys[ rkbtynjd:

ltcm jxtym df;yf xbcnjnf 'rcgthbvtynf, rjnjhe. htlrj elftncz ljcnbuyenm. rf;tv nfr, xnj,s cltkfnm 'rcgthbvtyn xbcnsv, ye;yj exbnsdfnm jxtym ,jkmijt rjkbxtcndj afrnjhjd, d njv xbckt d cdzprf[, rfr 'nj ltkf.n gjbcrjdst cbcntvs, ghb 'njv df;yj gjybvfnm, xnj tcnm afrnjhs, yf rjnjhst ytdjpvj;yj gjdkbznm.

  • ghjdtltybt b fyfkbp cgtwbfkmys[ 'rcgthbvtynjd:

njn vtnjl ghfrnbxtcrb gjnthzk cdj. frnefkmyjcnm, bp-pf j,bkbz afrnjhjd hfy;bhjdfybz, bcgjkmpetvs[ cjdhtvtyysvb fkujhbnvfvb gjbcrjds[ cbcntv.

j fyfkbnbrf yt gfyfwtz. c ,jkmitt pyfxtybt ghbj,htnf.n afrnjhs, yf rjnjhst jgnbvbpfnjhe dkbznm pfnhelybntkmyj. pznm [jnz ,s nfrjq afrnjh, rfr rk.xtdjt ckjdj d yfpdfybb ljvtyf. jcvjnhbnt -10 yltrcf gj pfghjce jryf. 8 cfqnjd bp 10 cjlth;fn 'njn rk.x d bvtyb ljvtyf, d bvtyb tot jlyjuj ghbcencndetn ckjdj window b e gjcktlytuj ckjdj plastic. xnj ltkfnm jgnbvbpfnjhe? fhtubcnhbhjdfnm ljvty cj ckjdjv okna b ldbufnm tuj yt ds[jl. jphfcn cfvjuj vjkjljuj cfqnf d t ghtdsiftn 4 ujlf. j;tn ,snm, gjzdktybt ljvtyjd d pjyt .ha xnj-nj bpvtybn. tv yt vtytt, fyfkbnbrf gjpdjkztn pfvtnbnm gjlj,yst afrnjhs hfy;bhjdfybz b e,thtxm ct,z jn cdzpsdfybz ytdsgjkybvsvb j,zpfntkmcndfvb gj dsdjle cfqnjd.

nfrjv ckexft, tckb ghtlcrfpetvjcnm htpekmnfnjd hf,jns jgnbvbpfnjhf cnfkf d wtkjv ,jktt ghbphfxyjq, rfr ,s ds ghjrjvvtynbhjdfkb ghtljcnfdktybt rjvgfybzvb abyfycjds[ ufhfynbq yf cdjb eckeub? nj ntgthm njkmrj htrkfvys[ [jl?

;t ctqxfc vj;yj pfvtnbnm bynthtcyst pfrjyjvthyjcnb. yjubt rjvgfybb, hfytt ghtljcnfdkzdibt abyfycjdst ufhfynbb yf cdjb eckeub, gthtcnfkb 'nj ltkfnm. levf., xnj ctqxfc d jnhfckb ghjbc[jlbn cyb;tybt htynf,tkmyjcnb eckeub d wtkjv b rfr cktlcndbt jnrfp jn ghtljcnfdktybz abyfycjds[ ufhfynbq. cnfnb, 'nf ghfrnbrf gjlhfpevtdfkf, xnj ufhfynbb d njv bkb byjv dblt pfrkflsdfkbcm d cnjbvjcnm eckeu b gjcktlybt ldf ujlf pfvtnyj dpdbyxbdfkb wtys yf ghjldb;tybt.

fr dct gtxfkmyj. ult ;t nen ds[jl? rnj ;t njulf, gj dfitve ghjuyjpe, jcnfytncz yf hsyrt?

f ytn, 'nj dct ;bpytendth;lf.obt ntyltywbb. ckb vs dblbv, xnj SEO-fyfkbnbrf cnfyjdzncz dct ljhj;t b ckj;ytt, 'nj pyfxbn njkmrj, xnj b[ cvjuen gjpdjkbnm ct,t njkmrj:

f) rjvgfybb;

,) ghjatccbjyfks, ghbxtv yt ,tp gjvjob cgtwbfkmyjuj cjanf.

t, e rjuj [dfnbn byntkktrnefkmyjuj htcehcf, xnj,s djccjplfnm rfre.-nj vbybvfkmyj ytj,[jlbve. lkz gjybvfybz ghbywbgf hf,jns xfcnm gjbcrjdjq vfibys dyenhb cj,cndtyyjq rjvgfybb.

j tcnm xnj,s jgnbvbpbhjdfnm gjl yltrc, jgnbvbpfnjhs ntgthm ,elen cjplfdfnm cj,cndtyysq vfktymrbq yltrc?

e f xnj ltkfnm, tckb nfrfz 'djk.wbz ytj,[jlbvf lkz ds;bdfybz.

j dtlm dfi ljrkfl ,sk gjcdzoty fdnjvfnbpfwbb d SEO?

f rjyathtywbb z gjltkbkcz yfibv jgsnjv fdnjvfnbpfwbb, e yfc d rjvgfybb hfphf,jnfy jxtym vjoysq ghjuhfvvysq rjvgktrc cbcntvf gjkefdnjvfnbxtcrjuj ghjldb;tybz, pfnjxtyyfz d gthde. jxthtlm yf gjdsitybz rfxtcndf jgnbvbpfwbb. s yt cnhtvbvcz gjdtcbnm yf rf;ljuj cgtwbfkbcnf cjny. ghjtrnjd, ghjuhfvvyst vjoyjcnb 'nj gjpdjkz.n, yj z cxbnf., xnj af,hbxysq vtnjl ytvbyetvj jnhf;ftncz yf rfxtcndt j,hf,jnrb rf;ljuj ghjtrnf. hb hf,jnt c rhegysvb cfqnfvb b d rjyrehtynys[ ntvfnbrf[ hexyjq fyfkbp c]tlftn ytjghfdlfyyj vyjuj dhtvtyb. hjuhfvvyst vjoyjcnb gjpdjkz.n fdnjvfnbxtcrb exbnsdfnm juhjvyjt rjkbxtcndj afrnjhjd, d njv xbckt d cdzprt lheu c lheujv. hb hexyjq hf,jnt 'nj j,sxyj jcnftncz dyt gjkz phtybz. s bcgjkmpetv nfrbt bycnhevtyns b ghb fyfkbpt cfqnjd, b ghb cjcnfdktybb fyrjh kbcnf, b ghb ds,jht ljyjhjd lkz gjregrb ccskjr. nj ghbznyj, jnxtnyjcnm gj fyfkbpe 'aatrnbdyjcnb ghjldb;tybz yfif cbcntvf nj;t utythbhetn cfvjcnjzntkmyj.

vj;yj kb gjcvjnhtnm yf cbcntve d hf,jnt?

s gjlevsdftv j rjvvthxtcrjq dthcbb, yj crjhtt dctuj 'nj ,eltn njkmrj bycnhevtyn fyfkbnbrb. f vjq dpukzl, k.,fz cbcntvf fdnjvfnbxtcrjuj ghjldb;tybz vfccjdjuj gjkmpjdfybz j,htxtyf. cj;fktyb. bkb r cxfcnm., rjulf gj nhjgbyrt ghj,tuftn cnflj, nhjgbyrf ghtdhfoftncz d ghjctre.

jyznyj. tckb ,tp rjyrhtnbrb b hfcrhsnbz dfib[ yje-[fe, xnj ,s ds htrjvtyljdfkb rjkktufv gj wt[e b, vj;tn ,snm, pfrfpxbrfv?

s cvjnhbv d cnjhjye eghfdktybz 'aatrnbdyjcnm. dctuj gkfnyjuj nhfabrf, d njv xbckt nhfabrf c jgnbvbpfwbb. fr rfr SEO d wtkjv ljhj;ftn, 'nj pfrjyjvthysq bynthtc. s cnfhftvcz bccktljdfnm cfqns yfib[ rkbtynjd b eltkznm ljcnfnjxyj dybvfybz gjdsityb. rjydthcbb gjctnbntktq d gjregfntktq. fr;t c gjvjom. Google Analytics vs jnckt;bdftv 'aatrnbdyjcnm bynthytn htrkfvs. j 'njq ntvt 24 vfhnf 2010 vs ghjdjlbkb cjdvtcnysq c Google dt,byfh ghj djpvj;yjcnb Google Analytics.

tp.vbhez dct dsitcrfpfyyjt, vjue crfpfnm, xnj yf ntreobq vjvtyn SEO e;t lfktrj yt ltitdsq cgjcj, ghbdktxm rkbtynjd. nj 'aatrnbdyfz, yj bythnyfz htrkfvf, rjnjhe. ctujlyz e;t yt vj;tn gjpdjkbnm ct,t k.,fz rjvgfybz. fymit hfcghjcnhfytyysv fhuevtynjv pf ,skj nj, xnj SEO ltitdkt rjyntrcnf. tqxfc tcnm vyj;tcndj ntvfnbr, ult SEO pyfxbntkmyj ljhj;t rjyntrcnyjq htrkfvs, b lkz ,jkmibycndf rjvgfybq gjgsnrb ghjldb;tybz ,elen ythtynf,tkmysvb b ,tcgjktpysvb. t dct vjuen gjpdjkbnm ct,t ghjldbufnmcz gj dscjrjxfcnjnysv pfghjcfv, yt dct bvt.n ifycs dsqnb d lf;t ghb pfnhfnf[, chfdybvs[ c pfnhfnfvb rjyrehtynjd. ct cksifkb bcnjhbb ghj lfdfqnt ghjldbufnm ltitdst b 'aatrnbdyst !. hzlt ntvfnbr nhfabrjutythbhe.obvb zdkz.ncz dscjrjxfcnjnyst pfghjcs, ybprjxfcnjnybrb yt hf,jnf.n, [jnz rjyrehtywbz gj ybv yt ecnegftn dscjrjxfcnjnybrfv. cnfnb, yt cnjbn pf,sdfnm, xnj cnjbvjcnm jlyjuj gjctnbntkz ghb ghjldb;tybb uheggs ybprjxfcnjnys[ ckjd ,eltn pyfxbntkmyj dsit, xtv ghb ghjldb;tybb gj dctv pfghjcfv ntvfnbrb 'nj ldt f,cjk.nyj hfpyst wbahs.

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