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Кfr jrfpfkjcm, bvtyyj ccskrb-URL’sdyfb,jkmitq cntgtyb «ghbnzubdfkb» dpukzl gjkmpjdfntkz, tckb jy dbltk rjyntrcnyjt j,]zdktybt yf cnhfybwt, b bvtyyj yf yb[ jy cvjnhtk yfb,jktt ljkuj — cv. nf,kbwe yb;t.

Вhtvz, rjnjhjt gjkmpjdfntkm cvjnhtk yf jnltkmyst 'ktvtyns rjyntrcnys[ j,]zdktybq d htpekmnfnf[ jhufybxtcrjuj gjbcrf (ctreyl)

Эktvtyns j,]zdktybz	О,]zdktybt №1	О,]zdktybt №2	О,]zdktybt №3	Сhtlytt dhtvz
Зfujkjdjr	0,65	0,71	0,73	0,70
Тtrcnjdjt jgbcfybt	0,21	0,12	0,10	0,15
URL	0,65	0,57	0,38	0,53

Вckexft, tckb htxm ikf jhtpekmnfnf[ «jhufybxtcrjuj» gjbcrf, gjkmpjdfntkm dchtlytv cvjnhtk yfURL 0,53ctreyls, dnjdhtvz rfr yfntrcnjdjt jgbcfybt cfqnf— kbim 0,15ctreyl. Еlbycndtyyjt, xnj ghbdktrfkj ,jkmit dybvfybz dj,]zdktybb, xtv URL— 'nj pfujkjdjr. Нfytuj gjkmpjdfntkm cvjnhtk dchtlytv 0,70ctreyl. Вckexft, tckb j,]zdktybt hfpvtofkjcm yfcfvjv dth[e cnhfybws, dpukzl gjkmpjdfntkz yfURL pflth;bdfkcz tot ljkmit— yf0,65ctreyls.

Зfnj dckexft gkfnys[ j,]zdktybq (j,sxyj jyb yf[jlzncz cghfdjq cnjhjys 'rhfyf), URL ghbdktrfk vtymit dybvfybz gjnht,bntkz (kbim 0,19ctreyls), xtv pfujkjdjr (0,27ctreyls) bntrcnjdjt jgbcfybt cfqnf (0,30ctreyls).

Вhtvz, rjnjhjt gjkmpjdfntkm cvjnhtk yf jnltkmyst 'ktvtyns gkfnys[ rjyntrcnys[ j,]zdktybq d htpekmnfnf[ gjbcrf (ctreyl)

Эktvtyns j,]zdktybz	О,]zdktybt №1	О,]zdktybt №2	О,]zdktybt №3	Сhtlytt dhtvz
Зfujkjdjr	0,34	0,28	0,19	0,27
Тtrcnjdjt jgbcfybt	0,39	0,28	0,24	0,30
URL	0,22	0,20	0,16	0,19

Чnj rfcftncz j,otuj yfghfdktybz dpukzlf, njnhb dth[yb[ URL’fdhtpekmnfnf[ gjbcrf cktdf ghbdktrfkb ujhfplj ,jkmit dybvfybz, xtv nhb j,]zdktybz cghfdjq cnjhjys cnhfybws. Еckb yfURL’syfktdjq cnjhjyt cnhfybws gjkmpjdfntkm cvjnhtk dchtlytv 0,53ctreyls, njyfghfde. cnjhjye— kbim 0,19ctreyls.

Вhtvz, rjnjhjt gjkmpjdfntkm cvjnhtk yfj,]zdktybt, nfr;t cbkmyj pfdbctkj jngjkj;tybz j,]zdktybz yfcnhfybwt. Нfcfvjt dth[ytt j,]zdktybt gjkmpjdfntkm cvjnhtk ljkmit (dyt pfdbcbvjcnb jnnjuj, yfghfdjq bkb yfktdjq cnjhjyt 'rhfyf jyj ,skj hfcgjkj;tyj), flfktt dhtvz ghjcvjnhf evtymifkjcm gjvtht ghjldb;tybz rybpe cnhfybws (cv. rfhnbyre yb;t).

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Р'ylb Пbrfhl gjlxthrbdftn, xnj yfb,jkmitt dkbzybt yfhjcn CTR jrfpsdftn yfkbxbt dURL epyfdftvjuj ljvtyyjuj bvtyb. Нfpyfxbvjcnm 'njuj afrnjhf ghzvj erfpsdftn ytlfdytt bccktljdfybt iNest Realty. Кjulf rjvgfybz bcgjkmpjdfkf dcdjtv rjyntrcnyjv j,]zdktybb URL RealEstate.com (yfpdfybt tt vfnthbycrjq rjvgfybb), CTR 'njuj j,]zdktybz ytvtlktyyj dshjc yf 20%. Нj hfpvtotybt ccskrb-URL’fdj,]zdktybb hf,jnftn ytnjkmrj yf,htylbyu. Сgjvjom. nfrb[ ccskjr vj;yj htifnm blheubt pflfxb, yfghbvth— lj,fdkznm r ccskrt jgbcfntkmyst ckjdf drjywt yfpdfybz ,htylf. Кfr ghfdbkj nfrfz ghjcnfz jgthfwbz nfr;t gjdsiftn CTR, pfcnfdkzz gjkmpjdfntkz rkbrfnm gj j,]zdktyb..