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nfr, ds cjplfkb cgbcjr rk.xtds[ ckjd, rjnjhst ,eltnt bcgjkmpjdfnm lkz gjbcrjdbrjd. tgthm ghbikj dhtvz epyfnm, rfr ghfdbkmyj hfpvtcnbnm 'nb ckjdf lkz njuj, xnj,s gjkexbnm vfrcbvfkmye. jwtyre jn gjbcrjdjq cbcntvs.

jplfqnt "d[jlyst cnhfybws" (ljhdtb) lkz dfituj cfqnf, bcgjkmpez dctdjpvj;yst rjv,byfwbb rk.xtds[ ckjd yf cnhfybwt. bltfkt, ytj,[jlbvj cjplfnm rf;le. jnltkmye. cnhfybwe lkz rjyrhtnyjuj rk.xtdjuj ckjdf b lkz rjyrhtnyjq gjbcrjdjq vfibys, nfr rfr rf;lfz gjbcrjdfz cbcntvf bcgjkmpetn cdjq fkujhbnv jwtyrb htktdfynyjcnb. hfpe ljk;ty crfpfnm, xnj ljhdtb - 'nj [jhjifz bltz, yj yf ghfrnbrt b[ hfphf,jnrf vj;tn pfyznm vfcce dhtvtyb. nt[ gjh, rfr gjbcrjdst cbcntvs cnfkb htuekzhyj vtyznm fkujhbnvs jwtyrb cnhfybw, dt,vfcnthfv ghb[jlbncz gjcnjzyyj hf,jnfnm yfl cjplfybtv yjds[ ljhdttd, j,tcgtxbdf.ob[ dscjrbq htqnbyu d gjbcrjdjq cbcntvt. jktt njuj, tckb ds hf,jnftnt yfl ,jkmibv rjkbxtcndjv rk.xtds[ ckjd, dfv ghbltncz cjplfdfnm cjnyb ljhdttd! dcrjht, ds cnjkrytntcm c ntv, xnj b[ cjplfybt ,eltn jnybvfnm ,jkmit dhtvtyb, xtv j,sxyfz hf,jnf yfl cfqnjv.

tnjl, rjnjhsq z [jxe ghtlkj;bnm, hf,jnftn. jplfqnt hfpyst ljhdtb,
ghjgbibnt b[ d gjbcrjdst cbcntvs, b jnckt;bdfqnt nhfaabr. tuekzhyj cjplfdfqnt ljhdtb b ghjdthzqnt cnfnbcnbre gjctotybq, lj nt[ gjh, gjrf yt jghtltkbnt htqnbyu dfib[ cnhfybw d gjbcrjdbrf[ (gjxnb dct gjbcrjdst cbcntvs lf.n 'ne djpvj;yjcnm). julf ds jghtltkbkb yf[j;ltybt cnhfybw d htqnbyut, cjplfqnt yjdsq ljhdtq - d rjnjhjv ytjlyjrhfnyj gjdnjhztncz rjyrhtnyjt rk.xtdjt ckjdj d cvtcb c lheubvb rk.xtdsvb ckjdfvb. fhtubcnhbheqnt 'njn ljhdtq d gjbcrjdbrf[ b cktlbnt pf tuj htqnbyujv. fr njkmrj ds jghtltkbkb gjbcrjdbrb, rjnjhst ybprj jwtybdf.n 'njn ljhdtq, cjplfqnt yjdst ljhdtb lkz rjyrhtnyjq gjbcrjdjq cbcntvs, jcyjdsdfzcm yf htqnbyut ghtlsleob[ ljhdttd. hjljk;fqnt jgnbvbpbhjdfnm tuj lj nt[ gjh, gjrf yt ljcnbuybnt ljk;yjuj htpekmnfnf.

jqltv lfkmit. yflt.cm, ds d rehct, xnj nfrjt meta tags, title tags, meta-description tags, meta-keywords tags, the heading tags, b alt tags. ckb ds yt pyftnt, xnj 'nj nfrjt, ,hjcfqnt xbnfnm 'ne cnfnm. b jnghfdkzqntcm d vfufpby pf herjdjlcndjv gj cjplfyb. HTML-cnhfybw.

htlgjkj;bv, e dfc cfqn nehbcnbxtcrjq abhvs b dfv ytj,[jlbvj bcgjkmpjdfnm rk.xtdst ckjdf "entitcndbt d dcnhfkb.". hbcnegbv r cjplfyb. ljhdtz.

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jlth;bvjt cnhfybws. ALT-n'u
tht[jlbv r cjlth;bvjve cnhfybws. fxybnt cdj. cnhfybwe c bpj,hf;tybz hbceyrf, bvt.otuj ghzvjt jnyjitybt r ntvt dfituj cfqnf. jvtcnbnt tuj ddth[e cnhfybws. ALT n'ut hbceyrf dgbibnt "entitcndbt d dcnhfkb.". j;tnt ljgjkybnm n'u lheubvb ckjdfvb, yj yfxybnt j,zpfntkmyj c jcyjdys[. tgthm cjplfqnt pfujkjdjr. cgjkmpeqnt hfpvth H1 lkz pfujkjdrf. yjdf, dgbibnt jcyjdyst rk.xtdst ckjdf d pfujkjdjr. fr;t rfr b d ALT-n'u, ds vj;tnt lj,fdbnm lheubt ckjdf, yj gjckt jcyjdys[. tht[jlbv r ntrcne cnhfybws. n ntrcnf, hfcgjkj;tyyjuj d yfxfkt cnhfybws pfdbcbn ghfrnbxtcrb dct. jlth;fybtv ntrcnf ds ljk;ys yfghfdbnm gjctnbntkz r dfitq jcyjdyjq cnhfybwt cfqnf. cnfdmnt ccskre yf jcyjdye. cnhfybwe cfqnf yf dblyjv vtcnt, xnj,s gjctnbntkm vju yt yfghzufzcm eqnb gj ytq. t dcnfdkzqnt kbiyb[ ccskjr b kbiyb[ ,fyythjd - yt lfdfqnt gjctnbntk. eqnb.

hblth;bdfqntcm cktle.ob[ ghfdbk:

1) thdjt, xnj ytj,[jlbvj gjvybnm: ytrjnjhst gjbcrjdst cbcntvs yt xbnf.n Meta-n'ub, b bcgjkmpe.n gthdst ckjdf yf cnhfybwt d rfxtcndt rk.xtds[. j'njve gthdst cnhjrb ljk;ys ,snm rfxtcndtyyj cjcnfdktys b elj,jxbnftvs lkz gjctnbntkz.

2) jcnfdmnt ghtlkj;tybz nfr, xnj,s d yb[ j,zpfntkmyj ghbcencndjdfkb rk.xtdst ckjdf - gj jlyjve hfpe d ghtlkj;tybb. hb 'njv dfib ghtlkj;tybz ljk;ys bvtnm uhfvvfnbxtcrbq cvsck, f yt ghtlcnfdkznm cj,jq yf,jh ahfp. jctnbntkm ljk;ty gjkexbnm ghbznyjt dgtxfnktybt ghb xntybb ntrcnf.

3) t ltkfqnt dfib gfhfuhfas ckbirjv lkbyysvb. f;lsq ljk;ty ,snm jn cbks bp 3-4 ghtlkj;tybq. jctnbntkb dt,-cnhfybw ghjcnj yt ,elen xbnfnm ,jkmibt uhjvjplrbt ntrcns.

4) jgsnfqntcm cltkfnm nfr, xnj,s ntrcnjdst ccskrb drk.xfkb d ct,z rk.xtdst ckjdf. fxfcne. gjbcrjdbrb dscjrj hfy;bhe.n nfrbt cnhfybws.

5) ckb djpvj;yj, ltkfqnt ccskrb yf cnhfybws rjnjhst bvt.n rk.xtdjt ckjdj d bvtyb afqkf. jbcrjdst cbcntvs exbnsdf.n 'nj.

6) tn rjyrhtnyjuj juhfybxtybz yf rjkbxtcndj ckjd d cnhfybwt - yj gjcnfhfqntcm cjplfnm ljhdtq c 500-600 ckjdfvb.

jplfyye. cnhfybwe yfpjdbnt rk.xtdsvb ckjdfvb, hfpltktyysvb ltabcjv: travel-to-australia.html nj lfcn dfv dscjre. jwtyre gjbcrjdbrfvb (yfghbvth Northern Light), rjnjhst j,hfof.n dybvfybt yf ghbcencndbt rk.xtdjuj ckjdf d URL. tgthm dfv ye;yj ghfdbkmyj ghjgbcfnm ljhdtb d gjbcrjds[ cbcntvf[. yjubt dt,vfcnthf, pfuhepbd ljhdtb yf cthdth, yfxbyf.n htubcnhbhjdfnm b[ jlby pf lheubv d gjbcrjds[ cbcntvf[. nj hfcghjcnhfytyyfz jib,rf. jbcrjdst cbcntvs ybprj jwtybdf.n cnhfybwe, c rjnjhjq tcnm ytcrjkmrj ccskjr, yj ytn ccskjr yf ytt, f ,sdftn nfr, xnj nfrbt cnhfybws jwtybdf.ncz rfr ljhdtb b njulf gjbcrjdfz vfibyf pfyjcbn URL d xthysq cgbcjr - ,k'rkbcn.

nj dfv tot ye;yj cltkfnm, nfr 'nj cltkfnm ccskre yf ljhdtq c dfitq jcyjdyjq cnhfybws, yj cltkfnm 'nj nfr, xnj,s ccskrf ceotcndjdfkf njkmrj lkz gjbcrjdjq vfibys - yj yt lkz gjctnbntkz. lyfrj yt ltkfqnt ntrcnjdst ccskrb gjl wdtn ajyf - 99% gjbcrjdbrjd pfytcen dfc d ,k'rkbcn pf nfrbt ghjltkrb. jn pltcm z dfv jnrhj. cdjq vfktymrbq ctrhtn. jplfqnt yt,jkmie. rfhnbyre gjl wdtn dfituj ajyf. fpjdbnt hbceyjr bvtytv ljhdtz - travel-to-australia.gif cnfdmnt hbceyjr d rjytw jcyjdyjq cnhfybws b cltkfqnt c ytuj ccskre yf ljhdtq. ALT-n'u hbceyrf nfr;t dcnfdmnt rk.xtdst ckjdf . t pf,elmnt ecnfyjdbnm border=0 lkz hbceyrf.

jplfqnt nfrbt ;t ljhdtb lkz lheub[ rk.xtds[ ckjd, crjgbheqnt njn ;t hbceyjr yf jcyjdyjq cnhfybwt tot hfp, bpvtybd tuj bvz, ALT-n'u b ccskre. jdnjhzqnt 'njn ghjwtcc lkz rf;ljuj rk.xtdjuj ckjdf bkb ahfps. frbv j,hfpjv, rjulf ,eltn cjplfyj ljcnfnjxyjt rjkbxtcndj ljhdttd, ds vj;tnt ghjgbcfnm dfie jcyjdye. cnhfybwe cfqnf d gjbcrjdst cbcntvs. t ghjgbcsdfqnt dct cnhfybws cfqnf - ghjgbibnt njkmrj jcyjdye. cnhfybwe. tcvjnhz yf nj, xnj yf j,yfhe;tybt dct[ cnhfybw cfqnf eqltn ,jkmit dhtvtyb, z yfcnjzntkmyj htrjvtyle. gjcnegbnm bvtyyj nfr: cgfqlth, ghjqlzcm gj ccskrfv b j,yfhe;bd ntv cfvsv ljhdtb b yt epyfd b[ , ghblfcn ,jktt dscjrjt hfy;bhjdfybt bv!

f,jnfqnt cjukfcyj 'nbv ghfdbkfv, b ds ytghtvtyyj gjkexbnt ljk;ysq htpekmnfn!


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